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Introducing Paper

facebook.com

121–130 of 291 posts

Re: Introducing Paper

#121
post #19

I'm impressed by how much CPU this website is able to use. It pegged all 8 cores at 100% while I had the website open on firefox/win7

Looks a lot like a bug somewhere in Chrome... Wandering on the site, CPU goes back to normal after some time, but I couldn't find what the problem is with simple inspection (JS profiling says 99% idle). Bug reproduced on Chrome. Safari, which uses mp4 instead of webm, works fine :-)

The GP said "firefox/win7".

Re: Introducing Paper

#122

I hope this runs well on android.. considering how bad their android app

It's alternating. Android users got Facebook Home last year, this year iPhone users get Facebook Paper.

I think that's fair.

Re: Introducing Paper

#123
post #53

Earlier quoted context omitted.

I can't see that being confusing at all . A little bit sloppy from Facebook to be honest, it seems like they've gotten around it as Paper (by 53) is iPad only and Paper (by Facebook) is iPhone only. If anyone from Facebook is reading, Paperbook. Problem solved. EDIT: There's a Universal app called Paper as well.

5 letter common words can be used freely by anyone, in my opinion. If you want your brand to be distinctive and searchable, pick a distinctive and searchable name. There was an article a few weeks ago about an internal struggle going on inside Facebook about what their product should be. Some executives are worried that it's primarily shallow (in their minds) content. They want to get rid of the memes and have people…

Except Candy. And Saga.

Re: Introducing Paper

#125
What a bunch of grumpy old men. I bet everybody sitting here taking shots at this app 1) have never created anything nearly as cool 2) would not have understood Apple in its hayday 3) spend too much time reading and taking shots at other people's work.

I'm all for being cynical and questioning what's out there but you have to let the good stuff through. The design here is first class. The Facebook guys have outdone themselves. Yes, it's a culmination of a large body of work that's come before with a few novel improvements. That's how art works. Quit bitching and do something useful.

/rantoff

Re: Introducing Paper

#126
post #97
post #63

Earlier quoted context omitted.

That's literally the entire point of this type of visual marketing: to help you envision a fantasy world that's attainable with a particular product. Apple, BMW, Chanel, etc, all do it.

[deleted]

I guess the right word for that would be hipster. I say that without any judgmental purpose, but that's what I think when I see the vintage product + cheap&chic design + sun flare scenery.

Re: Introducing Paper

#127
post #70
post #5

I wonder what 53 will make of Facebook's choice of App name? http://www.fiftythree.com/paper

At first, I thought Facebook had acquired 53's Paper and revamped it for its own purposes. So yeah, definitely confusing. I would think that "Paper" is too generic a word for 53 to claim exclusive use of it, but look at the Apple vs. Apple dispute.

They don't appear to have live trademark registered[1].

[1] http://tess2.uspto.gov/bin/showfield?f=toc&state=4804%3Arpp3...

Re: Introducing Paper

#128

Earlier quoted context omitted.

>Show me why this app is useful and why I need it Advertising hasn't worked that way in almost a hundred years. It's simply vastly less effective than selling an identity. The real secret is, it works even if you hate hipsters. In fact, they know you hate hipsters, and that's why they're in the ad. http://thelastpsychiatrist.com/2010/11/advertisings_collater...

Still, I didn't make it through the video, and then I came here to find the most highly voted echoed my own thoughts about it. It makes me think that they missed the mark.

Are you sure you're the mark (i.e., their target audience)?

Re: Introducing Paper

#130
post #120

[deleted]

Funny, my feed is becoming a mini-reddit with mostly memes and I was thinking "if the news for this app comes from my friends, I may need other friends". But I think news from friends is not the entire purpose of Paper, so there's hope for me. Then again, I have an Android and apparently even the biggest company's do not there do double-launch.
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