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Startup Idea: The Best Way to Buy Furniture – Would You Use This?

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Re: Startup Idea: The Best Way to Buy Furniture – Would You Use This?

#41
post #26

I stopped reading at "baller", which is irrevocably linked in my head to the word "douchey". That's not a lot of feedback, but I hope it's helpful, since it's easy to change.

Yeah; but like the music in mall stores that appeal to youth, sometimes these things are filters to keep old farts out of the store.

The problem is its the old farts who think $2095 coffee tables are awesome, in comparison, for the kids at hot topic that might exceed 10% of their annual income so what they think is cool is not relevant.

If you're going to go class warfare and ageism, at least do it right.

Re: Startup Idea: The Best Way to Buy Furniture – Would You Use This?

#42

First of all, well done on the website - it's natural to use and nicely formatted. If only there was a "baller" section at IKEA... One thing I've thought of on my way home from IKEA trips getting furniture for my startup was how great it would be if there could be a better IKEA delivery service. Currently, they charge $100 to ship anything anywhere - hooking in per-mile shipping for a reasonable rate would be a lucra…

TaskRabbit is great for this if you live remotely near an IKEA. You can have the Rabbit act as a personal shopper, which gives you access to a much greater set of the catalog (many things aren't available online) while eliminating — in my opinion — the most painful part of the experience. As a bonus, you can often also pay them to assemble it.

Re: Startup Idea: The Best Way to Buy Furniture – Would You Use This?

#45
post #8

Reasons I would: I might live in an area where furniture galleries are few and far between, and maybe I don't have a vehicle able to move anything larger than a small end table in the box. I might have a friend whose place is completely decked out in furniture from these vendors, and she invites me over to a party, like tupperware or certain unmentionable things are sold. You cater to a very specific group with high…

"It may require a $10k deposit on a $40 chair, and require me to devote 6 hours of my labor"

You might enjoy fine woodworking as a hobby.

I don't have the woodturning and wood carving gear to be able to spend 6 hours on a chair.

A large amount of time is spent in tool setup / teardown so I have built 3 bookcases in only about 10% more time than 1. This has some interesting implications for your dining room chair example, where it might be 6 hours to make one chair, but only 8 hours to make six chairs. Bolt together particle board kits usually scale much more linearly.

Extensive product evaluation leads me to estimate if you buy raw stock and cut it yourself you can upgrade about 1 to 2 levels of luxury. So buy a kit of particle board, or buy boards of solid clear oak, for the same cost. This is an issue for your proposed kit idea.

Re: Startup Idea: The Best Way to Buy Furniture – Would You Use This?

#47

this is just a website with affiliate links to buy furniture, I don't understand how this is unique.

Hipmunk is just an affiliate site with link s to buy plane tickets. Mint is just an affiliate site with links to sign up for financial products. Pinterest is just an affiliate site...

Mint - offers a personal finance app for budgeting, planning, etc. -- and perhaps monetizes with affiliate links.

Hipmunk - meta searches multiple travel sites, provides ratings and reviews, assigns an overall experience metric, and supplies other actionable info for travelers.

Pinterest - allows discovery and sharing of content and other interaction (BTW, unless they recently restarted their affiliate-monetization scheme, they no longer are "just an affiliate". I have no idea though).

I'll grant you that at some level anything is "just" an x. I'll also grant you that the determination of value is frequently subjective (for instance, I never got the fanaticism around Pinterest).

But, there is some point at which the added functionality/feature set of a given thing is so thin that it is very difficult to see where any significant value is being added or that there is any uniqueness. Aggregating products from different retailers? That's been done in spades.

The other element, I think, is that HN has a different standard. Because its readership is very highly tech and startup oriented, people who show here generally have something that is at least somewhat more unique. So, I don't think it's overly harsh for a reader to comment that he/she doesn't see anything unique or particularly valuable in this offering. In fact, that's pretty good feedback. The affiliate world is brutal and if this is all they are bringing, then they are likely to find it extremely tough going.

Re: Startup Idea: The Best Way to Buy Furniture – Would You Use This?

#48
post #39
post #33

Earlier quoted context omitted.

I agree. At that price point, I believe it can only hurt you. I think my wife would find it stupid and once someone finds it stupid, they may never buy from you. The people who find it cute are not more likely to buy from you because of it.

There's a high chance that many people think of their mobile provider as stupid and still buy from them a monthly basis. Not sure your argument holds any value.

Sure it does. Many people view early termination fees as stupid, so many have moved to the carrier that is eliminating them, T-Mobile. But if you have no option in carriers then I am not sure what your point is

Re: Startup Idea: The Best Way to Buy Furniture – Would You Use This?

#49
post #15

I would use a site like this to make a shortlist, but then I would go to the shop to try it - so that means 0 affiliate money.

Thanks for the feedback! What if we gave you an organization/collaboration feature where you could also save items you like, organize them by item type, tie them to a budget, collaborate with others to decide or get help with design. The idea, is that we are with you through every step of the process. Would that make you more inclined to buy through us?

Organization (by rooms, for example) and collaboration would be very useful features. Also a way to match things that go well together (maybe from other buyer's lists), and a way to add items you already have and maybe photos/videos of the rooms. But if you don't have a way to automate/make the buy easier, I still don't guarantee that I will order through you (especially if I choose 10 items from 4 sellers, I would loathe to then go to each seller's website and create an account there, place the order, add the delivery address and so on). And make sure you order exactly what you show on the website, as furniture is not as easy to return as a laptop - even if the seller's very helpful with the return, you'll probably take all the blame.

Your problem is, I only need to buy furniture once every few years, and even then only a few items - refurnishing a whole room or a house happens maybe once a decade.

Re: Startup Idea: The Best Way to Buy Furniture – Would You Use This?

#50

First of all, well done on the website - it's natural to use and nicely formatted. If only there was a "baller" section at IKEA... One thing I've thought of on my way home from IKEA trips getting furniture for my startup was how great it would be if there could be a better IKEA delivery service. Currently, they charge $100 to ship anything anywhere - hooking in per-mile shipping for a reasonable rate would be a lucra…

TaskRabbit is great for this if you live remotely near an IKEA. You can have the Rabbit act as a personal shopper, which gives you access to a much greater set of the catalog (many things aren't available online) while eliminating — in my opinion — the most painful part of the experience. As a bonus, you can often also pay them to assemble it.

Thank you for this awesome suggestion, I hadn't thought of using TaskRabbit and will try it out next time I get the chance.
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