Candy Crush Saga creators have trademarked the word “candy”

Think of Apple, for example. Nobody is going to expect the electronics giant to lay claim over the fruit, but if someone were to try to market an electronic device under that name, you’d better believe their lawyers would swoop in.

Ironically the reverse happened. Apple always had an uneasy trademark situation with Apple Corps (A holding company owned by the Beatles which owns Apple Records). Apple kept "entering the music business" and having to buy off Apple Corps to keep their mark intact.

http://en.wikipedia.org/wiki/Apple_Corps_v_Apple_Computer

Re: Candy Crush Saga creators have trademarked the word “candy”

#5

Post by jxf » Mon, Jan 20, 2014, 6:59 PM UTC

I hope Crush [0] sues them for trademark infringement and gives them a taste of their own medicine.

[0] http://www.crushsoda.com/

Re: Candy Crush Saga creators have trademarked the word “candy”

#6

Post by judk » Mon, Jan 20, 2014, 7:01 PM UTC

siebewarmoesker wrote: post #2

Pretty much the same story as the trademark on "Insta" by Instagram.

Which of course they stole from https://en.m.wikipedia.org/wiki/Instamatic

Re: Candy Crush Saga creators have trademarked the word “candy”

#7

Post by mildtrepidation » Mon, Jan 20, 2014, 7:06 PM UTC

Also worth noting: The developer cited mentions at the end of the article that he was informed at some point that he also couldn't use the word "memory." Which, obvious ridiculousness of this whole matter aside, makes me wonder if there's any concise and complete resource one can use to check for potential 'violations' while naming apps (or, really, anything else) to head this off before it becomes a problem...

Re: Candy Crush Saga creators have trademarked the word “candy”

#8

Post by vonmoltke » Mon, Jan 20, 2014, 7:08 PM UTC

jxf wrote: post #5

I hope Crush [0] sues them for trademark infringement and gives them a taste of their own medicine. [0] http://www.crushsoda.com/

Hasbro[1] should join the party, especially since they are in the electronic games market.

[1] http://www.hasbro.com/games/en_US/shop/browse/Hasbro-Games/C...

Re: Candy Crush Saga creators have trademarked the word “candy”

#9

Post by ctz » Mon, Jan 20, 2014, 7:13 PM UTC

Zikes wrote: post #3

siebewarmoesker wrote: post #2

Pretty much the same story as the trademark on "Insta" by Instagram.

Well, so much for calling that new confectionery 3d printer "Instacandy".

That's fine, because trademarks are -- supposed to be -- domain-specific.

Re: Candy Crush Saga creators have trademarked the word “candy”

#10

Post by numanumakid01 » Mon, Jan 20, 2014, 7:21 PM UTC

Congrats to the team! No one deserves this success more.