Apple Wanted Microsoft Ads Yanked
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Apple Wanted Microsoft Ads Yanked
1–10 of 52 posts
Re: Apple Wanted Microsoft Ads Yanked
#2"apple is freakin stupid. i bought a mid line HP laptop about 5 months ago for $450 on sale at best buy (with vista and the full office suite). it's faster and has power than the macbook, which is about $1200."
Somehow I doubt that...
Re: Apple Wanted Microsoft Ads Yanked
#3"apple is freakin stupid. i bought a mid line HP laptop about 5 months ago for $450 on sale at best buy (with vista and the full office suite). it's faster and has power than the macbook, which is about $1200." Somehow I doubt that...
which part do you doubt? Its certainly true that PC laptops are much less expensive that apple laptops (upon which this comment is being written). And its definitely true that $450 is not an unrealistic price to spend. As for which is 'faster' thats so nebulous that it would require further clarification to establish. PC's are faster for somethings, and Mac's for others. The main reason (for me) to buy a Mac is that I like OSX better than XP or Vista. 7, I haven't tried yet.
Re: Apple Wanted Microsoft Ads Yanked
#4The worst thing about the ads is that at the end, they pay for the PC. If Lauren knew they were going to give her $1,000 -- she probably would have bought the Mac. That part of the ad makes no sense.
Re: Apple Wanted Microsoft Ads Yanked
#5The worst thing about the ads is that at the end, they pay for the PC. If Lauren knew they were going to give her $1,000 -- she probably would have bought the Mac. That part of the ad makes no sense.
It's you, not the ad. The setup is 'I want X features at $Y','Yeah? OK, you find we'll reimburse you.' There is a Mac available at $Y, but not with the features she's committed to.
Re: Apple Wanted Microsoft Ads Yanked
#6"apple is freakin stupid. i bought a mid line HP laptop about 5 months ago for $450 on sale at best buy (with vista and the full office suite). it's faster and has power than the macbook, which is about $1200." Somehow I doubt that...
which part do you doubt? Its certainly true that PC laptops are much less expensive that apple laptops (upon which this comment is being written). And its definitely true that $450 is not an unrealistic price to spend. As for which is 'faster' thats so nebulous that it would require further clarification to establish. PC's are faster for somethings, and Mac's for others. The main reason (for me) to buy a Mac is that…
Also, I value the build. Those cheap PC laptops don't have a unibody aluminum case or magsafe, and frankly, I don't trust their component choices, or time to research it. I can get full instructions to take apart any Mac at ifixit.com, but for a PC, it's extremely hard to get the service manual.
Re: Apple Wanted Microsoft Ads Yanked
#7The worst thing about the ads is that at the end, they pay for the PC. If Lauren knew they were going to give her $1,000 -- she probably would have bought the Mac. That part of the ad makes no sense.
Are you really that dense? The point is that if you were spending your own money you would choose the better value. (whether vista over mac os is a better value is another argument)
Re: Apple Wanted Microsoft Ads Yanked
#8"apple is freakin stupid. i bought a mid line HP laptop about 5 months ago for $450 on sale at best buy (with vista and the full office suite). it's faster and has power than the macbook, which is about $1200." Somehow I doubt that...
which part do you doubt? Its certainly true that PC laptops are much less expensive that apple laptops (upon which this comment is being written). And its definitely true that $450 is not an unrealistic price to spend. As for which is 'faster' thats so nebulous that it would require further clarification to establish. PC's are faster for somethings, and Mac's for others. The main reason (for me) to buy a Mac is that…
To me, I'd question the 'full suite' of Office that was supposedly included. Even when building through Dell, and packing in the OEM version, I'm pretty sure that alone adds $3-400 to the price.
That said, Office doesn't ship with Macs. I'm pretty sure that Macs don't even ship with the 30- or 60-day evaluation version these days.
Re: Apple Wanted Microsoft Ads Yanked
#9Entertaining though this is, it's based entirely on the say-so of Microsoft's COO. It's really spin rather than news.
That said, MS hit the nail on the head by focusing on consumer value* during a recession. But there is more to it than price. Apple has Justin Long as their poster boy...singular. MS has an entire crowd, including freaks (tattoo guy), women, people of color, and so on. This inclusionary strategy, which was laughed off as unfocused last year, is now bearing fruit, whereas Apple have kind of stereotyped themselves as the SWM hipster's computer.
There's an entire sales angle that Apple has barely touched on and which would probably fortify them against erosion of their market share (to do with TCO) but they haven't gone there, I don't know why.
* Actually, I don't think the laptops in the 'PC' ads are such great value either, but I understand they don't want to associate themselves with fire sale prices.
Re: Apple Wanted Microsoft Ads Yanked
#10It's not surprising. Most of Microsoft's attempts at advertising make them look stupid. The Gates/Seinfeld ads? They just made the company look aimless. They made the company look like they didn't know what people wanted or why Apple was doing well.
These new "laptop hunter" ads hit Apple where it hurts. While one can argue that Apple's computers don't cost more than an identically spec'd PC, the problem is that very few people would spec a PC in the way Apple forces them. Microsoft highlights Apple's inflexible cost. Want a 15" laptop? Well, that's $1,700 since you need to upgrade a ton of other components to get that screen. 17" screen? $2,500!
As a Mac user who has stayed with Apple through the worst of times, it's frustrating that every time I want to buy something, I have to pay a huge premium price for stuff I don't need. Plus, PCs generally come at a discount if you shop around. It's easy to find a PC that, comparably equipped, prices out like a Mac, but it's also decently easy to find ones that are cheaper.
These ads portray the PC as the every-person computer. "The Macs are cool, but apparently too cool (read: expensive) for me. However, I can get an awesome deal on a much better PC." They move the debate from "which one is more slick" to "which one gives me the hardware I want at the price I can afford". Sure, they might be conceding the "in a perfect world, I'd get an Apple", but they're positioning themselves as practical.
And every time I need a new computer, I have that thought process myself. But I go back to Apple anyway (I figure it's my livelihood, I can justify spending more for something I enjoy). However, from that perspective, many people aren't going to make the same decision. And Apple would rather the debate be about which product is superior, not which product fits your lifestyle and budget.