11–20 of 164 posts
This just adds to the list of why to hate Google. Basically if you are either a big brand or a spammy company or have a nimble operation, you can afford to do grey & black seo. If you are a small business/ up and coming company white seo practices are the safe choice.
> This just adds to the list of why to hate Google. Aren't all search engines susceptible to the same practices? How would you like to see them fixed?
It seems that this is an awful thing that google is doing, but I really couldn't get very far in the article before getting tired of the author's unintentional schtick - the following is where I stopped: "They don’t buy links? They don’t bribe bloggers? They don’t sell links on MOZ? Yes, you’re reading right. SEOs sell links on MOZ. But we all know this. It is so obvious. But MOZ is not the topic of this article. And…
This just adds to the list of why to hate Google. Basically if you are either a big brand or a spammy company or have a nimble operation, you can afford to do grey & black seo. If you are a small business/ up and coming company white seo practices are the safe choice.
Note that the worst content farms either evolved from or bought second and third tier search engines (About.com, AOL) because they could sue Google in an antitrust lawsuit if they ever got burned for their crappy content and linking schemes.
"Hey, you want to know who else pays bloggers to link to their site? Expedia.com, here is some proof:"
I can understand the author's frustration, and he brings good points to the table, but the first quarter or so of the article is neigh unreadable.
brb gonna declare bankruptcy (google ads are reallly expensive and lots of bot/garbage clicks)
It is sad that an article with actual content towards the end has so much filler to start with. I think this post would be a lot more impactful if it started out as "Hey, you want to know who else pays bloggers to link to their site? Expedia.com, here is some proof:" I can understand the author's frustration, and he brings good points to the table, but the first quarter or so of the article is neigh unreadable.
One wonders how safe HN will be from this. Inevitably if something can generate views or $$ then someone will have an interest in gaming it.
brb gonna declare bankruptcy (google ads are reallly expensive and lots of bot/garbage clicks)
I wish there were a way to delete since now i'm gonna get negged to death and I will probably need to make a new account
Ironically, Tampa is where BlueGlass was located before they went bellyup.
Personally, I think articles likes these are fine for SEO. The articles are NOT PAID FOR and while the links might not be totally organic, you could certainly argue it adds some value to the post. (i.e. expedia's app is a good app for finding cheap airfare.)
Google has announced several times that they are going to crack down on poor quality guest posting, and I think expedia should be a little more progressive in their anchor text (i.e. linking with a brand name, url or even not linking... but just mentioning the brand name could help their rankings.)
Bottom line, Good offsite SEO today is a more polished version of this...
Step 1: Create Linkable, shareable, emotionally charged content.
Step 2: distribute your content socially.
Step 3: Do outreach to bloggers and journalists to get exposure to their audience, and perhaps attract links...
That being said, aside from the overly optimized anchor text, this is legitimate link acquisition and its what all SEOs do today... They create content and try to get distribution far and wide.
These links and posts could just as easily be traffic generation strategies, not SEO strategies.