Jolla phones now available for sale in Europe

Post by kintamanimatt » Thu, Dec 19, 2013, 6:36 PM UTC

shmerl wrote: post #19

kintamanimatt wrote: post #16

The marketing and sales copy is horrendous. > Jolla is powered by Sailfish OS, a truly open and distinct mobile operating system. Navigate effortlessly with the gesture-based user interface and load the phone with top Android™ apps. That's pretty much it. Bland, uncompelling, and unemotional. It's a poorly positioned phone that isn't cool -- but it could be with decent marketing and a great sales pitch. Way back when…

Marketing can be very expensive, but it's useful as well. Jolla probably prioritized development and production vs investing millions in marketing. They have limited resources and had to make choices and the first priority was a functional product. It affected many areas besides marketing (for example lacking community infrastructure, no public bug tracker and so on). Hopefully they'll gradually catch up in these asp…

Post by kintamanimatt » Thu, Dec 19, 2013, 6:44 PM UTC

shmerl wrote: post #22

kintamanimatt wrote: post #21

Earlier quoted context omitted.

That's the build-it-and-they-will-come mentality! (It almost never works too!) Great marketing is as important (possibly moreso) than a great product. It's probably easier to make a mediocre product a success with great marketing than to make a great product a success with ho-hum marketing. There's no point in having a great product that nobody knows about or worse, cares about. Product development is like eating out…

No, it's make things gradually and don't overstretch mentality. They know their resources and limits and apply them appropriately. > There's no point in having a great product that nobody knows about or worse, cares about. You didn't read carefully what I wrote above. They already have a lot of people who know and care about the product to buy it. They aren't running to increase that number up to the extreme. They ma…

Post by shmerl » Thu, Dec 19, 2013, 6:46 PM UTC

kintamanimatt wrote: post #23

shmerl wrote: post #22

Earlier quoted context omitted.

No, it's make things gradually and don't overstretch mentality. They know their resources and limits and apply them appropriately. > There's no point in having a great product that nobody knows about or worse, cares about. You didn't read carefully what I wrote above. They already have a lot of people who know and care about the product to buy it. They aren't running to increase that number up to the extreme. They ma…

It's not overstretching to have great marketing from the outset; it's almost mandatory. Tofu marketing from the get-go (especially on launch day) is a great way to nudge the company into the deadpool. If their financial limits proscribe marketing, their company will be gone and forgotten soon enough when their sales are lackluster and insufficient. Companies, new and established, just can't afford to be conservative…

Post by Zigurd » Thu, Dec 19, 2013, 6:56 PM UTC

bambax wrote: post #20

kintamanimatt wrote: post #16

The marketing and sales copy is horrendous. > Jolla is powered by Sailfish OS, a truly open and distinct mobile operating system. Navigate effortlessly with the gesture-based user interface and load the phone with top Android™ apps. That's pretty much it. Bland, uncompelling, and unemotional. It's a poorly positioned phone that isn't cool -- but it could be with decent marketing and a great sales pitch. Way back when…

What are "top" Android apps?? What does it mean? It sounds like only top-selling Android apps are available, because they need to be ported somehow to the Sailfish OS and that the porting takes resources that are only applied to those "top" apps... ... which is not very reassuring: if the porting effort dries up then the phone won't be able to run any app... ... which is scary for something that costs almost as much…

Post by shmerl » Thu, Dec 19, 2013, 7:24 PM UTC

Zigurd wrote: post #27

bambax wrote: post #20

Earlier quoted context omitted.

What are "top" Android apps?? What does it mean? It sounds like only top-selling Android apps are available, because they need to be ported somehow to the Sailfish OS and that the porting takes resources that are only applied to those "top" apps... ... which is not very reassuring: if the porting effort dries up then the phone won't be able to run any app... ... which is scary for something that costs almost as much…

I believe they say "top" because they have only two alternative app stores installed on the phone. They could not install Google play. You should be able to install more app stores, since app stores are themselves Android apps. So you could add Amazon's app store, for example.