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First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

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Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#151
post #145

Earlier quoted context omitted.

> Organising something like this in a controlled area like a campus must be a few orders of magnitude simpler than organising something like this across the US. Not necessarily. When a new address comes up, a human operator might takes a look at a satellite image of the address and give the drone an appropriate location to land on the property. That data would then be stored. 15 seconds with a human, one time only, i…

It wouldn't even need a human operator from Amazon, I would gladly put a marker on a map to show the drone exactly where to drop it if it prompted me upon adding a new address/checkout.

Very good point.

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#152
post #69

I am not a technology expert and I am not a marketing expert but, as a consumer, I have moved gradually over the years from using Amazon primarily for online book-buying to using it extensively for all kinds of retail buying needs. The Prime service has been central to that experience because human psychology appears to be perverse and something so small as "free" 2-day shipping, though not really free, seems to have…

"Whatever else this is, it cannot be mere vaporware. " I am unclear on why not, exactly? 4-5 years before it appears, with the obvious possibility that it never does for regulatory reasons, technology reasons.... At this point I wouldn't call it vaporware, its not that far along. It is still a fantasy. A nice fantasy. I loved the idea. but, for now, just a fantasy. Check back in 4-5 years (or 5-10 years?) when someth…

Why do you consider a 5 year development period to be so long that we should consider it only a fantasy today? I might say that of a product that was promised in something like 25 years, but come on, video games take 5 years to develop. Five years is nothing.

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#153

Earlier quoted context omitted.

Yeah, that makes sense to me. Organising something like this in a controlled area like a campus must be a few orders of magnitude simpler than organising something like this across the US. it is a fantastic use of technology, I genuinely hope amazon manages to deliver.

If everyone has to go to a certain place to get these items, we could invent a revolutionary new idea. The shop.

You joke, but why not? Rent a small shop and put a landing pad on the roof, which then feeds a vending machine as the storefront. That also solves the authentication problem since it's easy to require a credit card swipe or a smartphone ping to dispense the package.

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#154
Drone/autonomous vehicle impact on supply chain discussed here on Saturday, ahead of 60 Mins piece.

http://www.ccjdigital.com/self-driving-planes-trains-trucks-...

Got the Reddit treatment here:

http://www.reddit.com/r/technology/comments/1rrvxb/selfdrivi...

Conclusion: Gobolinks

http://en.wikipedia.org/wiki/Klecksography#History

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#155
post #58
post #42

Earlier quoted context omitted.

I would be surprised. Amazon has a history of developing tech for its own purposes, and then selling the tech. Their SOA architecture is now the backbone for one of the largest cloud services platform on the internet. They might be the go to supplier for commercial drones in the not to distant future, so when they work with the FAA to get them approved (which i'm sure they're doing), i'd bet they are keeping alternat…

Remember the "at Amazon, everything is a platform" Google+ post? Drones as a Service.

Oh, yeah. I could easily see them renting time on unused drones.

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#156
post #145

Earlier quoted context omitted.

> Organising something like this in a controlled area like a campus must be a few orders of magnitude simpler than organising something like this across the US. Not necessarily. When a new address comes up, a human operator might takes a look at a satellite image of the address and give the drone an appropriate location to land on the property. That data would then be stored. 15 seconds with a human, one time only, i…

It wouldn't even need a human operator from Amazon, I would gladly put a marker on a map to show the drone exactly where to drop it if it prompted me upon adding a new address/checkout.

This would also solve the "That nice flat spot in my backyard is where I installed a swimming pool a few months ago" problem.

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#157
post #71
post #25

Earlier quoted context omitted.

I agree. I'm totally on board that there was some serious negotiation by Amazon (Prime) to get the piece on Amazon Prime Air to air the eve of "Cyber Monday" so you'd see as much Amazon Prime as possible. I'd believe that it's intentionally out there to put quiet pressure on the FAA to lighten its regulations. I could even see it being run to distract from the Mother Jones-esque pieces about how terrible it is to be…

But it's not just the book (which by the way is getting excellent reviews from people other than Jeff Bezos' wife). It's about the worker strike in Germany and the other negative news about Amazon. They are following the Google playbook of creating goodwill and good PR through these types of "innovations" that are destined to remain as vaporware or never really considered by the company to be a real business for them…

> They are following the Google playbook of creating goodwill and good PR through these types of "innovations" that are destined to remain as vaporware or never really considered by the company to be a real business for them to get into.

I'm sorry, what Google "innovations" are you referring to here?

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#158

Earlier quoted context omitted.

If everyone has to go to a certain place to get these items, we could invent a revolutionary new idea. The shop.

You joke, but why not? Rent a small shop and put a landing pad on the roof, which then feeds a vending machine as the storefront. That also solves the authentication problem since it's easy to require a credit card swipe or a smartphone ping to dispense the package.

Because this is a different invention.

The post office.

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#159
I think people keep forgetting that Bezos has a longer planning horizon than most people. "... won't realistically arrive in the real world for another four or five years, which in realspeak means they're a decade or more away." Sure, Amazon used this as an opportunity for an image boost, sales boost ... but what else does this move also do?

Reminds me a bit of: http://xkcd.com/1287/

People who want to be ornery will find reasons to act ornery.

Re: First Victim of Amazon Drones: The Credibility of CBS and 60 Minutes

#160
post #6

It seems obvious to me that Bezos took this one public so early to garner public support so that the FAA can't just sit on it forever. All of Amazon's other initiatives didn't need some federal regulator to OK it before they could start selling it. I think this is an effective solution to getting a notoriously slow agency to move on an item. No one wants to be seen as stopping innovation, not even the FAA.

This is a big part of it. Also, AMZ knows full well that they are a 900 pound gorilla. Going public with this increases the chances that the problem will be worked on by other companies as well. I see it as a similar move to what James Cameron did for 3D production in the years before he made Avatar. He was very smart about getting the industry to move in that direction so that when the time came, the tech was tested…

Shame he didn't spend that time working on the rest of the movie, like plot and dialogue.
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