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E la Carte Signs Deal With Applebee’s to bring 100k Tableside Tablets to the US

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Re: E la Carte Signs Deal With Applebee’s to bring 100k Tableside Tablets to the US

#13
post #3

As someone who ate at my local (alameda, CA) applebees for the first time in a decade - I can say that I would never again go there, but do have a question: Why is there not a GPS enabled menu app which will load the restaurant's menu when you launch it and it detect which place you are dining at and allow you to make your order. To confirm you are in the establishment and making a valid order - have a QR code on the…

You're looking at it the wrong way around - why would a restaurant use that? Do they really want you to be able to access the menu of the restaurant next door?

Re: E la Carte Signs Deal With Applebee’s to bring 100k Tableside Tablets to the US

#14

I used one of these at an Outback Steakhouse a few weeks ago. It was a bit awkward, because I wasn't sure if I was supposed to use the tablet or not. The waitress still came and took our order, then put it in on the tablet. At the end, we saw we could pay (and we did) but the waitress still brought us a check. I guess the weirdness could be solved by better communication from the wait staff. The best thing was that i…

Who puts out a new item like that without instructions?

Re: E la Carte Signs Deal With Applebee’s to bring 100k Tableside Tablets to the US

#15
A few sushi restaurants in Tokyo have been doing this for a while now. You choose what you want on a touchscreen (usually an Android tablet, often running the same software across different restaurants) and a few minutes later your order gets sent to you on a rail separate from the normal conveyor belt.

After you pick it up you press a red button on the tray in which your plates arrived and it goes back home.

The nice thing about this is that it allows kaitenzushi restaurants to have table seating with the same wait as counter seating.

Re: E la Carte Signs Deal With Applebee’s to bring 100k Tableside Tablets to the US

#17
post #3

As someone who ate at my local (alameda, CA) applebees for the first time in a decade - I can say that I would never again go there, but do have a question: Why is there not a GPS enabled menu app which will load the restaurant's menu when you launch it and it detect which place you are dining at and allow you to make your order. To confirm you are in the establishment and making a valid order - have a QR code on the…

I can confirm that some QSR's are doing this right now, but as the other commenter said, a "one size fits all" app would not work bc Applebee's does not want to be right next to Chili's on the app. However, white label apps that have payment (like Square) are already in test markets!

Re: E la Carte Signs Deal With Applebee’s to bring 100k Tableside Tablets to the US

#19

I used one of these at an Outback Steakhouse a few weeks ago. It was a bit awkward, because I wasn't sure if I was supposed to use the tablet or not. The waitress still came and took our order, then put it in on the tablet. At the end, we saw we could pay (and we did) but the waitress still brought us a check. I guess the weirdness could be solved by better communication from the wait staff. The best thing was that i…

I would prefer they get rid of waiters entirely and just have runners for the food. Then I can stop stressing about tips and grumpy waiters. In NYC, the waiter actually improves rather than detracts from my dining experience less than 5% of the time.

Re: E la Carte Signs Deal With Applebee’s to bring 100k Tableside Tablets to the US

#20
The notable factor for me is that it's not an iPad despite all the predictions a couple of years ago. Of course from a business standpoint that only makes sense. It also shows how quickly the market for tablet hardware has been commodified.
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