One of my pet dogs growing up always chased the UPS truck (rural area). I can't imagine what it would have done to delivery drones... In a hypothetical situation where a delivery drone gets sniped by some kid with a 22, what is Amazon's response?
Amazon Prime Air
121–130 of 604 posts
Re: Amazon Prime Air
#122Brick-and-mortar stores are doomed. I can only see a few types of products remaining in brick-and-mortars: Clothes that you want to try for size, fruits and vegetables that you want to sample, and restaurants... any others?
Re: Amazon Prime Air
#123Apart from the Scifi-ness of having drones work well in the best of conditions, the back-up infrastructure required to support bad conditions would seem to make the whole venture unrealistic. Let's say that a little drone could reliably carry a package to doorsteps 10 miles away. Let's assume that it can navigate past trees and power lines and kite strings and so forth. So Amazon builds up these service centers with…
Re: Amazon Prime Air
#124When will I be able to choose Prime Air as a delivery option?
A: We hope the FAA's rules will be in place as early as sometime in 2015. We will be ready at that time.
Sorry, but not a chance. I'm intimately familiar with the flight controller, motor and batter technology behind multi-rotors, and I can state unequivocally that this is just not ready for 'prime'-time (so-to-speak :)
There are multiple issues still to be addressed, not least of which is battery energy density & power-to-weight ratio.
Battery recharge time - out for 15 mins flight? Recharge for 2 hours.
Flight time / payload - pick one. (20 mins with no payload is a stretch. Add bigger batteries? Too much weight. Add bigger motors and props for more lift? now you need bigger batteries...
No good in 'weather' of pretty much any kind.
Unstable with a failed motor / prop. Will fall out of the sky under numerous failure scenarios.
The blades are lethal - can be shielded, but will add weight and reduce efficiency.
GPS is unreliable at best, and is easily interfered with.
Current regulations in countries that have them typically require line-of-sight operation; away from people and property (which rules out landing outside someone's front door); no over-flight of persons; restrictions around distances from the operator when taking off and landing. (And remember the battery / weight issue? Go over a certain weight [~8KG], and the regulations get even more onerous.)
Battery technology will improve, safety issues will be addressed, regulations will change. But 2015? Jeff, I admire your optimism!
Re: Amazon Prime Air
#125Cool tech, but I question the practicality of it. This seems fraught with problems that a human on a bike wouldn't have. They're also entirely unsuitable for urban areas.
Seriously, why the need for flight? Why not unicycle delivery drones?
Re: Amazon Prime Air
#126A lot of obstacles in the way here but I would love to see this succeed. I envision a world where a table sized gas powered version of this could carry more packages futher.
Re: Amazon Prime Air
#127I wonder how they'll stop this from being abused. From shooting them down with pellet guns to capturing them as they land.
yep, especially being automatically shot by competitors' hunter war-drones. But hey, this is evolution. Birds have the same problems. It'll be alright :)
This is a future I look forward to.
Re: Amazon Prime Air
#128Apart from the Scifi-ness of having drones work well in the best of conditions, the back-up infrastructure required to support bad conditions would seem to make the whole venture unrealistic. Let's say that a little drone could reliably carry a package to doorsteps 10 miles away. Let's assume that it can navigate past trees and power lines and kite strings and so forth. So Amazon builds up these service centers with…
What profit?
Re: Amazon Prime Air
#129I say the FAA will keep the air to police, fire departments, cia, fbi, etc, before they open it up to private solutions. Most likely 10 years from now.
Re: Amazon Prime Air
#130I remember tweeting with Chris Anderson of 3D Robotics about a year ago about autonomous package delivery from A > B. I'm sure Bezos and team started nerding out on this concept years ago.
Eventually, "vehicles" the size of UPS trucks will be delivering packages autonomously all over the world. This is definitely a glimpse into that day.
And it won't end at just packages, you're going to see food, produce, perishables, medicine (bye bye pharmacy pickups) and many more products delivered to the home via drone.
This is without a doubt the future.
However, like every awesome idea it comes with a boatload of challenges that need to be addressed and I fear some will be extremely difficult if not impossible to overcome.
Off the top of my head, I see a few issues with Amazon Prime Air, some will be resolved, and some won't, but that's the beauty and uncertainty when taking on rather innovative approaches to existing problems.
1. The FAA situation. Drones are going to have _very_ restricted airspace especially in populated metro areas, if the FAA grants them these privileges at all. If you look at Los Angeles/SF/NYC/DC/Boston, you see airspace that is so overcrowded that I just don't see how drones are going to be zipping around here. BUT, most US cities are urban areas, so if we lose delivery to the dense metropolis, this product could work very well. Just like you see in the video.
2. Aside from airspace regulations in popular cities, you have building density, apartments/condos that will make it tough to service (unless these buildings have custom built "delivery stations" somewhere, and that's a cool idea). So it's a glimpse into the replacement of the traditional mailbox. Now that's cool.
3. Package weight will certainly be a concern but Prime Air will still cover an enormous amount of items from Amazon. And I believe Prime Air will allow Amazon to actually expand their product catalog with previously-undeliverable items via traditional freight (food, perishables, medicine, etc.)
4. Humans. Humans are always a problem. You'll have kids/idiots trying to steal and shoot these things down. This is a minor problem that won't necessarily end, but people will get in trouble and they'll pay fines/etc.
5. Safety. Safety is important, Amazon will do whatever it can to prevent kids/adults from getting sliced by these blades but I think that this is inevitable.
6. Hardware failure. Sure, 4 rotors and redundancy. But we all know a few of these things are going to drop out of the sky with a box of wrenches and slam into someones car/face/house/bike/restaurant... That won't be good. But is it even possible to ensure this doesn't happen? Boeing airplanes fall out of the sky...
7. Weather. Be in no doubt these drones will drop left and right, lose course, altitude, etc. with sudden gusts of winds, environmental factors, etc. They're getting better but it's physics at play here.
All in all there are plenty of challenges to an awesome and risky endeavor.
What I don't really understand is WHY. What's the net-gain for Amazon. Will this ever fully replace UPS/USPS shipping for them? Maybe... But it will take at least 20+ years.
I somewhat see this as an experiment for Bezos and company. The R&D and hardware costs far exceed the pennies on the dollar they pay for UPS shipping. But it has that COOL FACTOR to it. It smells like the future. Would you pay extra for 30-minute delivery? Maybe a few times... I wonder about the utility here...