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How I Taught A Web Designer to Sell $10k+ Projects

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Re: How I Taught A Web Designer to Sell $10k+ Projects

#12

Isn't this a rather blatant sales pitch... err 'inbound marketing'.. for the author's "Online Business Ecosystem paradigm"? (I didn't make that up. It is in the article) Random Anecdotes. Check. Softsell, some obvious truisms . Check. Throw in a reference to Apple marketing the IPod and tie it into whatever the point being made is. Check. Why does this marketroid article get so much love on HN?

I write about my experience without thinking of my products. My editorial team will typically go back through and add relevant links. Of course I think my products are relevant as that is what pays for me to give away a bunch of free advice and blog about my past experiences growing my web agency. But just to make sure you know, I don't have a product called "Online Business Ecosystem paradigm".

Re: How I Taught A Web Designer to Sell $10k+ Projects

#13

Isn't this a rather blatant sales pitch... err 'inbound marketing'.. for the author's "Online Business Ecosystem paradigm"? (I didn't make that up. It is in the article) Random Anecdotes. Check. Softsell, some obvious truisms . Check. Throw in a reference to Apple marketing the IPod and tie it into whatever the point being made is. Check. Why does this marketroid article get so much love on HN?

I found the feedback valuable. The simple reminder is that revisiting how you present some basic information and interact with someone can make a huge difference, especially in rudimentary processes like the one mentioned. It doesn't just apply to the freelance scenario either.

Re: How I Taught A Web Designer to Sell $10k+ Projects

#14

"When Apple sold the original iPod, they weren't selling an MP3 player (those were already on the market), they were selling 5,000 songs in your pocket. The simple shift in value statements changed the game. The net result was that Apple's product not only cost a lot more, but it became one of the first devices to be sold worldwide with universal love." Uh, I feel like there was a lot more to this than mentioned

Agreed. I hate "business speak" statements like this that just float on marketing terms.

From a consumer and tech perspective the first ipod was a godsend in the days of shitty AA-powered mp3 players with difficult controls, tiny screens, and usually with no library management software. I had a nomad that took 4 AA batteries and ate them like you wouldn't believe. So the cost of buying rechargables and chargers was passed on to me.

No, it didn't launch with universal love. The original was interesting, but it wasn't until later versions when they had USB support, itunes on Windows, and better price points that it really broke through.

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