Hey developers, stop forcing me to login to unsubscribe

Dear Sender:

There's nothing more annoying than clicking that 'unsubscribe' link at the bottom of your email only to be asked to login first. I know it sucks when people opt-out of your transactional emails, but deal with it and let people unsubscribe with one click. If you do this you may even get some valuable feedback.

If your transactional email provider doesn't have a single-click unsubscribe option, find another service. I recommend every developer test out what a recipient sees.

Sincerely,

Users of the Internet

I disagree, the most annoying thing is when the unsubscribe link leads you to a 404 page (or an "Untrusted SSL certificate" warning).

If a sender does not let me unsubscribe without logging in, I usually end up (after 3 or 4 times clicking the unsubscribe link, getting frustrated, and deleting the email) adding a filter to automatically mark their emails as spam.

On one hand, I do agree that it is very annoying. However, I can kind of understand.

There may be a way around this, but if no session was required, then couldn't someone just make a bunch of GET requests to the unsubscribe url for each user id and unsubscribe the entire user base?

I have given up trying to unsub from many places, sometimes unsubing doesn't do anything, I generally just mark it as spam now days.