Errr - this is expensive for what you get.
Among other things, the CFM is so low that it takes hours to reduce the particle rate any appreciable amount, as their own tests show.
You'd do a lot better with a standard high velocity fan (also 35 bucks, and you can get them cheaper): http://www.northerntool.com/shop/tools/product_200361823_200...
You want to be changing the air at a much higher rate than they are.
They quote a 13.5 square meter bedroom. This is 145.313 square feet. If they have 8 foot high ceilings, it's 1160 cubic feet.
In order to be changing the air so little as they are, my guess is this box fan is ~40CFM, giving ~30 minutes between air changes.
For 30 bucks, you can get a 2000+ CFM fan (see above), and put the filter on the intake side rather than the output side.
This would change the air in the room roughly twice a minute, or roughly 60 times faster. There will be some loss of CFM due to static pressure increase, but ...
They also probably want a cheap, washable, electrostatic pre-filter so you aren't wasting the filtrating on easily caught particles.
Otherwise, you are just going to go through this hepa filter really quickly.