Earlier quoted context omitted.
This - rewarding deviousness - troubled me about the system too. Perhaps, instead of explicitly mentioning the Scholarship accounts on the homepage, there could be text along lines of "Struggling to get by and can't afford it? Email us and we'll see what we can do."
TL;DR - this is a shrewd play for a number of reasons. You don't understand, it's just business. Furthermore, the conversion of requiring people to beg via email to explain they're broke is next to zero. People won't do it. They'll take the POLR: fake accounts. Kicking them out also won't help: they can attack the brand and also if they succeed, the service looks like the bad guys. Furthermore, it builds stats by hav…
Here's how I deal with users who steal
111–120 of 225 posts
Re: Here's how I deal with users who steal
#112Maybe I don't understand your business model correctly but why not just take the first $20 of royalties from users that steal?
Re: Here's how I deal with users who steal
#113Very clever. I wonder if you could make this official with something like this on the home page: "If you are interested in our product but you can't afford it, please send us an email explaining why you can't afford it and we will give you a free license". That's it, no conditions ("at least two paragraphs, and it has to feel real!"), no lecturing, just asking people who can't spend money on the product to spend some…
Writing a "hardship" letter doesn't provide the same feedback (to those people). And while in some respects "gaming" can be cheating writing a hardship letter (when there is no hardship) would feel different to some people.
Would be interesting to test though for sure.
Re: Here's how I deal with users who steal
#114It's a good idea. People don't want to think they can't afford it, so they will probably pay for it. However, I think another pricing plan could be great : It costs virtually 0/year, BUT, 50% of the first $40 of royalties are taken by the site, and the rest sent to the user. Thus the user can still see he is earning something from the first track sold.
Re: Here's how I deal with users who steal
#115Re: Here's how I deal with users who steal
#116This is a good business plan. The larger music companies should hire some new blood? or, Not--I coukd care less; 90% of artists were screwed out of royalities on their music by thiefs. The successful ones are were rare, and if they made money, they just ruined their health with drugs and alcohol. Napster ruined the music industry model. Maybe it should stay that way? A good band, Protools, and a little effort will pu…
Re: Here's how I deal with users who steal
#117Earlier quoted context omitted.
Actually a market is a place to negotiate prices. Seller-fixed prices are an American curiosity.
Fair enough. But even in negotiated transactions, the seller sets the final price that they will or won't accept.
Re: Here's how I deal with users who steal
#118Earlier quoted context omitted.
TL;DR - this is a shrewd play for a number of reasons. You don't understand, it's just business. Furthermore, the conversion of requiring people to beg via email to explain they're broke is next to zero. People won't do it. They'll take the POLR: fake accounts. Kicking them out also won't help: they can attack the brand and also if they succeed, the service looks like the bad guys. Furthermore, it builds stats by hav…
" Any concern about mass defection of paid users to unpaid is unlikely if the service is good and shows trying to take the high road. " In my experience, this works until a user hits a moment of hardship or "meh". Then they cancel and find it's easier to reallocate those consumption dollars to something new than reboot the subscription.
Re: Here's how I deal with users who steal
#119Maybe I don't understand your business model correctly but why not just take the first $20 of royalties from users that steal?
I can understand wanting to keep hands off the royalties and sell the service as a separate product.
I agree it might be an attractive option, to some customers. Might not be as attractive an option to the customers you want the most.