Earlier quoted context omitted.
It's not ironic in the slightest. He's correct - the HN crowd is definitely afraid of slaving away for hours working on our own or other people's ideas that are simply not useful to the world around us. We're the guys who can dedicate our lives to the right cause and actually change human civilization in some small way (eg. searching Google for recipes, booking your holiday with some taps on a screen, paying your bil…
I think you're misconstruing the linked article. Answer the following. In a generation raised to believe that "how I feel" is the metric to be optimized, who will do work that does not provide "a positive amount of feels". Not all work is sexy work. And loads of people are inheriting this prima donna attitude of, well, I'm above unsexy work. How do you reconcile this?
Let people who are OK with doing boring work do the work (and get paid well) and let people who are more about the "feels" pursue their interests.
That way everyone wins and no one needs to do something he/she doesn't want to do.