I may not be typical, but of all the "review my site" postings, both good and bad, this is the first one I actually plan to use. Pickfu.com is now a Favorite. 1 vote with $ = many votes without $
I think simplicity is the key here. It is going to be useful to masses and not constrained to just big companies. I personally used it as soon as I saw it and will be using it again and again.