Earlier quoted context omitted.
Apple laughs at numbers-based ads when they are behind, and play up the numbers when they are ahead. Remember the Pentium snail ads? There's nothing surprising here. They have a spec advantage right now and they're playing it up. If and when they drop behind again, they'll be back to talking about more qualitative aspects.
Isn't that what EVERY company does when it comes to marketing? I have never taken a single marketing class but I'd think putting emphasis on your strong points and gloss over your weak ones is common sense?
Apple Unveils The iPhone 5S
121–130 of 715 posts
Re: Apple Unveils The iPhone 5S
#122A swipe sensor would have needed less space to boot.
Re: Apple Unveils The iPhone 5S
#123Earlier quoted context omitted.
The plastic they're using (hard-coated polycarbonate) is, I believe, the same plastic used on many of the Nokia Lumia phones which a lot of people say feel much higher quality than other, regular plastic phones. That said, the 5C is the cheaper option and it isn't going to feel as good as the aluminium of the 5S. I don't however think it will be anywhere near as cheap-feeling as other phones (e.g. the Samsung Galaxy…
and that's why Nokia posted this: https://twitter.com/nokia_uk/status/377483408043036672/photo...
Re: Apple Unveils The iPhone 5S
#124Re: Apple Unveils The iPhone 5S
#125Earlier quoted context omitted.
Serious question -- what is the big deal if someone gets your fingerprints? I can't think of the last time my fingerprint was used as some infallible method of identification, if ever. If the spooks want it, they already have it. I'd rather someone get their hands on my fingerprint than my passport, driver's license, and credit cards, and it seems much more difficult to steal than those things. I think the fingerprin…
The problem is that I can't change my fingerprint. If it gets out by some third-party abusing the secret backdoor (or just abusing whatever other place you have your fingerprint stored), then they can potentially forge your fingerprint when committing a crime or when otherwise attempting to access resources you have access to. When a third-party loses your password, you change it and life goes on (you are not reusing…
Re: Apple Unveils The iPhone 5S
#126When I see Apple putting forward as a key feature the number of bits in their processor in a general public announcement... I'm really feeling the "new" product is not really new. In the past Apple was always laughing at the PC ads boasting processor speed and memory capacity.
Smartphone hardware is in the 9th inning. These devices have mostly hit the natural limits of what's achievable for now. Bad for Apple since this effectively levels the playing field.
Re: Apple Unveils The iPhone 5S
#127Better photos, TouchID, snappier performance -- a traditional incremental Apple upgrade befitting the "S" moniker. I've long been wondering when/if Apple would take on NFC and things like payments more aggressively. I get the feeling that they're going to skip NFC entirely, and that TouchID is going to be a large part of processing transactions without the need for any physical device interaction (swipe/tap/bump). Ri…
Expecting more today from Tim Cook, the Apple announcement left me flat. Understand, that while I'm a long time Apple user, my Android phone(s) have offered features to which Apple is still playing catch-up. Apple is the reactionary these days; they may have introduced the iPhone as a ground-breaking product back-in-the-day, but Android is outpacing the iPhone with each new release.
Aside from the MBP I use for work, I won't be purchasing another Apple product anytime soon, FWIW.
Re: Apple Unveils The iPhone 5S
#128Earlier quoted context omitted.
Apple specifically stated that your fingerprint is stored and encrypted only on the A7 chip, and not iCloud or anywhere else. It's mentioned in the video as well: http://www.apple.com/iphone-5s/videos/#video-touch
What they didn't mention is that it's stored in the L2 cache ;-)
Re: Apple Unveils The iPhone 5S
#129Release the kraken.
Re: Apple Unveils The iPhone 5S
#130Earlier quoted context omitted.
If you've ever left the country, they already have your fingerprints anyway...
I acquired a passport in 2010, and left the country that year, and the year after, and was never asked for my fingerprints. You may be thinking of a program that applies only to non-citizens.