Vastrm is the Warby Parker for shirts

#1

Post by jontang » Fri, Sep 06, 2013, 4:51 PM UTC

Vastrm is the Warby Parker for shirts
bloomberg.com

Re: Vastrm is the Warby Parker for shirts

#2

Post by larrys » Fri, Sep 06, 2013, 5:10 PM UTC

I'm not an expert on Warby Parker but I don't see the connection.

Warby Parker took advantages of a business (eye glasses) which had greatly inflated prices and a few suppliers controlling the market. The shirt business isn't the same - there is plenty of competition, price points, and availability of product.

I won't make a guess on how good the vastrm idea is but it's no warby parker.

Re: Vastrm is the Warby Parker for shirts

#3

Post by yapcguy » Fri, Sep 06, 2013, 5:14 PM UTC

Yawn.

Plenty of companies already sell custom shirts online. What's the big deal about Vastrm? What's revolutionary?

Also, what's the big deal about Warby Parker? Just slick marketing and creation of a brand, but the same Chinese factories as used by CHEAP-GLASSES-FRAMES-DOT-COM.

EDIT:

Nice, a downvote after just a few seconds. Look, just because Vastrm is a YCombinator company doesn't mean it gets a free ride.

The interviewer asks why Vastrm is special and after some mumbling about an iPhone app and custom algorithms, the CEO admits that it all comes down to letting the user pick a couple of shirts and returning the ones that don't fit. Wow, why didn't anyone think of that before?!

There is nothing special about Vastrm. They are using celebrity endorsements like Will Smith to pimp their brand but at the end of the day the shirt is still made in a sweat-shop in Thailand. Instead of paying Vastrm $115 for each polo shirt, you're better off buying a plane ticket to Bangkok so you can enjoy a nice holiday whilst getting your custom suit, shirt and shoes made for a few bucks.

Re: Vastrm is the Warby Parker for shirts

#4

Post by jonah » Fri, Sep 06, 2013, 5:14 PM UTC

I said it last time they where discussed here but that name scares my manhood. :(

Re: Vastrm is the Warby Parker for shirts

#5

Post by d_theorist » Fri, Sep 06, 2013, 5:16 PM UTC

I wish that sites like this would make it obvious (or easy to find out) what geographical area they serve without my having to work my way through a checkout process to figure it out.

Re: Vastrm is the Warby Parker for shirts

#6

Post by bryanh » Fri, Sep 06, 2013, 5:17 PM UTC

Recently got a Vastrm hoodie and it is really nice. It certainly feels great and fits great. I'll likely wear it a ton, not sure why there is such negativity in this thread.

Re: Vastrm is the Warby Parker for shirts

#7

Post by sritch » Fri, Sep 06, 2013, 5:21 PM UTC

This is like Zappos or a ton of other companies that offer free return shipping.. very little correlation to Warby Parker as mentioned.

Re: Vastrm is the Warby Parker for shirts

#8

Post by devindotcom » Fri, Sep 06, 2013, 5:24 PM UTC

bryanh wrote: post #6

Recently got a Vastrm hoodie and it is really nice. It certainly feels great and fits great. I'll likely wear it a ton, not sure why there is such negativity in this thread.

The quality of the shirt doesn't determine the quality of the business, or the quality of the comparison in the headline.

Re: Vastrm is the Warby Parker for shirts

#9

Post by krschultz » Fri, Sep 06, 2013, 5:29 PM UTC

The only correlation I see is that the polos are the same price as Warby Parker's eyeglasses. In my mind, Warby Parker saves me a bunch of money over the alternatives. This is not the same buisness model.

Re: Vastrm is the Warby Parker for shirts

#10

Post by dadro » Fri, Sep 06, 2013, 5:32 PM UTC

I don't see the connection either. Warby Parker provides an experience that differs from their competition (luxottica) and happens to be significantly cheaper. How is Vastrm any different than a company like BlankLabel?