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I don't know what the author's real motives were (Was it really to beat on the theme that 'Americans are ignorant?), but I personally think this is a good exercise to humble yourself - 'My country/city is not as important as I think it is'.Defensive much? For one it proves they are quite ignorant on geography. Britain might not be as important, but it's as well known a country as they come. They would fair even worse with other European cities -- "You're from Austria? I love Kangaroos!"
Heck, a few of the people I've asked for information didn't know large-ish cities 50-70 miles across a state line from them. Like living in Grand Island and having never heard of Wichita or Topeka.
Now, I can understand why that is: you can live all your life in Oklahoma or Oregon without ever caring about what happens in New Mexico or Idaho, much less about Britain or Japan. You just know what you have to know to get by in your own life -- and you might be very knowledgable in your field and even active in local politics etc. After all each state is the size of a large or small country in Europe itself.
What's troubling is that this lack of geographical knowledge means a total lack of interest and knowledge about world affairs -- that's how the only affairs that matter to the population are the ones that have been spoonfed to them by the media, and in the specific way they have been spoonfed to them.
In Europe, geographical skills are more or less taken for granted. And caring about world affairs is very much mainstream, including going out of your way to learn about them, not just what happens to be the discussion of the month on TV/intertubes.