If there was a Cosmo-style magazine for startup founders, this headline would be one of the promos on the cover.
Perhaps if you listened to the interview, you'd see that the headline is perfectly in line with story presented in the interview. It also covered the backstory that led up launching this service so quickly, and how they're learning to operate and scale it as they go. Poke fun at the headline all you want, but you're missing the point.