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A Startup Reading List

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Re: A Startup Reading List

#41

Post by bennesvig »

rxl wrote: post #15

This list, compiled by Chris Johnson, includes a book called "Trust Me, I'm Lying", by Ryan Holiday. One thing to note is that Chris worked with Ryan and has a close relationship with him (Chris actually wrote the trailer for Ryan's book). And judging from Ryan's usual tactics, Chris wrote this list simply to push Ryan's book, which he cleverly included alongside clear classics like The Lean Startup, In The Plex, and…

I was skeptical about Ryan's book. He went after HARO using the stir up waters to catch fish strategy, but I respected him more after since the owner of HARO didn't deal with it well and he made valid criticisms. I ended up buying/reading the book after seeing James Altucher recommend it and I'm happy I did.

I highly recommend reading Trust Me I'm Lying if you're interested in getting any sort of press, especially for blogs. I haven't read a better book on that topic yet.

I also recommend his CreativeLive course which is more thorough.

Re: A Startup Reading List

#42

Post by simplimedia »

Legion wrote: post #34

Reading 24 books seems like an awful lot of time committed to doing something other than actually making a product. One of the books was marked optional, though, so there's that.

zing. (and yeah, you don't read the damn things cover to cover. Except for my bondage and my freedom.)

Re: A Startup Reading List

#43

Post by rxl »

ryanholiday wrote: post #40
rxl wrote: post #15

This list, compiled by Chris Johnson, includes a book called "Trust Me, I'm Lying", by Ryan Holiday. One thing to note is that Chris worked with Ryan and has a close relationship with him (Chris actually wrote the trailer for Ryan's book). And judging from Ryan's usual tactics, Chris wrote this list simply to push Ryan's book, which he cleverly included alongside clear classics like The Lean Startup, In The Plex, and…

Hi everyone, I wish I was clever enough to have orchestrated all this, but in fact am not. Very nice of Chris to include me in his list. Though I will say that this list is missing a few good books: 22 Immutable Laws of Marketing 48 Laws of Power Antifragile The Fish That Ate the Whale Wikinomics Contagious The Pirate's Dilemma and I think PG's book of essays is worth reading for any founder as well

I appreciate your modesty Ryan, but one should consider that your book IS about manipulating the media. In fact, in the trailer for your book, you specifically detail how you can create buzz about an article or book (through these very means). Thus, this kind of planning is just par for the course for you.

Re: A Startup Reading List

#44

Post by sanderjd »

mindcrime wrote: post #39
rxl wrote: post #28

Earlier quoted context omitted.

Well done, Ryan. Well done.

And I would have gotten away with it, if it weren't for you meddling kids...

I didn't read it as implying that you are Ryan Holiday in disguise, but rather that your sticking up for his book is evidence of the success of his clever tricks.

Re: A Startup Reading List

#45

Post by paulrademacher »

> Once You’re Lucky, Twice You’re Good: Sarah Lacy |Link | The lessons are hidden. Between the lines, it’ it’s THE example of how the Valley press thinks. Read it as an observer, don’t take it at face value, but rather try and learn what Sarah is about.

This is a great recommendation not just for entrepreneurs, but for anyone wanting to learn what Sarah is about.

Re: A Startup Reading List

#47

Post by simplimedia »

dudurocha wrote: post #23

That's a overall very good list. My only problem with it, it's that, apart from ocasional ones, only has books that were published since 2011. Where are the classics? I don't think entrepreunership or leadership is something new and you can just learn from the new books.

I mostly agree, I was trying to keep it contemporary.

Re: A Startup Reading List

#49

Post by joelhooks »

simplimedia wrote: post #42
Legion wrote: post #34

Reading 24 books seems like an awful lot of time committed to doing something other than actually making a product. One of the books was marked optional, though, so there's that.

zing. (and yeah, you don't read the damn things cover to cover. Except for my bondage and my freedom.)

We homeschool and that was the one off the list I bought immediately for my kids.

Re: A Startup Reading List

#50

Post by devcpp »

doublemorph wrote: post #35
beambot wrote: post #12

YC maintains a pretty solid list: http://ycombinator.com/lib.html

It's a pretty large reading list though, would be nice to have a list of the top three to five.

Most of these are essays, which together would make up perhaps one of two books. Together with the 4 books listed in the books section of that page, I'd say you have a decent short list.
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