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Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

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Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#151
post #25
post #18

Few people remember it, but the same thing happened at HP. It used to be that HP engineers were expressly given Friday afternoons and full access to company resources to just play with new ideas. Among other things, this led to HP owning the printer market. Then "professional" management came in and killed the proverbial goose. They had to focus more on the "bottom line". To do what was easy to measure and track, rat…

It boggles my mind, given the big money involved, why so many people continue to bet huge sums of cash on the proven short-term penny-wise/pound-foolish idiocy of MBA-think. I mean sure-- if your company is under cash flow pressure you have to pinch pennies. You have no choice. Spreadsheet says so, and spreadsheet's the boss. But if you're not, you should be investing and thinking long term cause the other guys proba…

" I went to a po-dunk Midwestern state school"

You went to Mizzou too?

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#152
post #25

Earlier quoted context omitted.

It boggles my mind, given the big money involved, why so many people continue to bet huge sums of cash on the proven short-term penny-wise/pound-foolish idiocy of MBA-think. I mean sure-- if your company is under cash flow pressure you have to pinch pennies. You have no choice. Spreadsheet says so, and spreadsheet's the boss. But if you're not, you should be investing and thinking long term cause the other guys proba…

From a management perspective, you're forgetting about the obvious: the less than productive people. The benefit of giving employees no- or few-strings attached time to work on whatever is clear. Things like GMail, Apple 1, etc. The "cost" is that people are doing things that don't necessarily contribute to the bottom line -- for every GMail, there are 1,000 low-impact ideas. When your ability to make money hand over…

The "cost" is that people are doing things that don't necessarily contribute to the bottom line -- for every GMail, there are 1,000 low-impact ideas.

Isn't that the motivation for the whole 20% idea, though? If you can produce 1 GMail for every 1,000 ideas, it probably doesn't matter if the other 999 didn't produce much of tangible value, because the programme almost certainly paid for itself just on that one success anyway. Meanwhile, you still get to enjoy the morale benefits for all 1,000 staff for the other 80% of their time when they are working on assigned tasks.

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#153
post #81
post #25

Earlier quoted context omitted.

It boggles my mind, given the big money involved, why so many people continue to bet huge sums of cash on the proven short-term penny-wise/pound-foolish idiocy of MBA-think. I mean sure-- if your company is under cash flow pressure you have to pinch pennies. You have no choice. Spreadsheet says so, and spreadsheet's the boss. But if you're not, you should be investing and thinking long term cause the other guys proba…

I don't think the decision had anything to do with money. It's part of the whole "more wood behind fewer arrows" initiative. Essentially, a defrag. 20% time was seen as having created too much fragmentation with little benefit. Gmail was the only major success to come from the program. Also, Google has a separate team for working on skunk works style projects.

>Gmail was the only major success to come from the program.

Adsense, Go? I'm sure there are others too...

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#154

As a Googler, I can confirm that this article is... completely wrong. I don't have to get approval to take 20% time, and I work with a number of people on their 20% projects. I can also confirm that many people don't take their 20% time. Whether it's culture change due to new hiring, lack of imagination, pressure to excel on their primary project, I'm not sure, but it is disappointing. Still, in engineering No permis…

I am not a googler but what you say is more in line with my thinking. You don't ask for, but simply take the 20% time. Ask forgiveness, not permission. Until they send out a memo saying you're only allowed to work or think about tasks assigned by a superior officer, then assume you're an autonomous being :-)

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#155
post #25
post #18

Few people remember it, but the same thing happened at HP. It used to be that HP engineers were expressly given Friday afternoons and full access to company resources to just play with new ideas. Among other things, this led to HP owning the printer market. Then "professional" management came in and killed the proverbial goose. They had to focus more on the "bottom line". To do what was easy to measure and track, rat…

It boggles my mind, given the big money involved, why so many people continue to bet huge sums of cash on the proven short-term penny-wise/pound-foolish idiocy of MBA-think. I mean sure-- if your company is under cash flow pressure you have to pinch pennies. You have no choice. Spreadsheet says so, and spreadsheet's the boss. But if you're not, you should be investing and thinking long term cause the other guys proba…

> I watched them do shit like destroy products that big customers had money in hand ready to pay for when they were inches away from release.

I'm watching friends in two different, reasonably large consulting companies (~700-1000 employees) suffer as their respective companies go through the consulting version of this kind of MBA suicide. In one case the company even decided to change their name and go through a rebranding. Some examples of the idiocy at work

- The rebranded company's schtick is to hire staff with advanced degrees (PhD preferred and multiple Masters) and at least 10 years of industry experience and charge bongo bucks for renting them out to do high-end but not necessarily mind-blowing work. Something like 80% of their contract staff has a PhD. Due to economic reasons they lost a couple medium-sized contracts. Their response was to lay off half of the PhD employees in the company because they were too expensive to keep around while they looked for new work. even ones who were already working on a contract and making money for the company.

This meant that they also had to cancel at least 3 more medium-sized contracts and a handful of smaller ones because they eliminated the staff who were working on them

At one point they also had two CTOs (because if one is good, two look even better) until they came to their senses and laid one of them off.

- At the other consulting firm, a similar pattern, tightening customer budgets meant that they decided to replace staff already on contract with cheaper, less experience, all new staff to pump up the profitability score on the spreadsheet. (they'd already laid off all of the idle staff not on contract, so without winning new business, some MBA thought that this was the best way to increase the numbers and get another bonus)

But now they've let go all of the people in the firm who had experience doing the work, sometimes decades of experience. And now there are no mentors, no experienced hands, nobody. The quality of the consulting work rapidly went down resulting in the loss of 2 contracts and senior positions that they'd normally fill from within required them to go outside of the firm for.

Both of these firms are in death spirals and all of the people that could help them pull out of it were fired.

At one company I used to work for, I also saw my leadership completely lose their minds and fire off all of the development staff, thinking we could coast with a new sales team and the product we had and pull ourselves into profitability. They also turned down trying to fill out profitable professional services contracts we had with staff because the margins were lower than selling new licenses. I also brought them significant new work in a different line of business where it was decided to turn it down because we didn't want to have to deal with low paid temp staff because "temp workers get paid more than their worth to their temp agencies".

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#156
/play trombone

Whelp, it's been grand, Google. Who's next?

Someday a company might actually grow correctly and preserve their humanity and agility despite our tendency for social discord as a species, but it's a damn hard problem.

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#157
post #25

Earlier quoted context omitted.

It boggles my mind, given the big money involved, why so many people continue to bet huge sums of cash on the proven short-term penny-wise/pound-foolish idiocy of MBA-think. I mean sure-- if your company is under cash flow pressure you have to pinch pennies. You have no choice. Spreadsheet says so, and spreadsheet's the boss. But if you're not, you should be investing and thinking long term cause the other guys proba…

From a management perspective, you're forgetting about the obvious: the less than productive people. The benefit of giving employees no- or few-strings attached time to work on whatever is clear. Things like GMail, Apple 1, etc. The "cost" is that people are doing things that don't necessarily contribute to the bottom line -- for every GMail, there are 1,000 low-impact ideas. When your ability to make money hand over…

> From a management perspective, you're forgetting about the obvious: the less than productive people. The benefit of giving employees no- or few-strings attached time to work on whatever is clear. Things like GMail, Apple 1, etc. The "cost" is that people are doing things that don't necessarily contribute to the bottom line -- for every GMail, there are 1,000 low-impact ideas.

Actually, there are other reason for non-rigid 20% time (that is, the 20% is a target with considerable variation in the short term); it means that resources across the company and in any team aren't fully committed on critical tasks routinely, so surging due to an emergent need doesn't mean dropping the ball somewhere else. When routine utilization gets too high, this rapidly becomes a very significant effect.

Its also a way that people gain experience and understanding and avoid developing tunnel vision around the way things are done on their exisiting primary products, and so become more efficient.

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#158
post #18

Few people remember it, but the same thing happened at HP. It used to be that HP engineers were expressly given Friday afternoons and full access to company resources to just play with new ideas. Among other things, this led to HP owning the printer market. Then "professional" management came in and killed the proverbial goose. They had to focus more on the "bottom line". To do what was easy to measure and track, rat…

Businesses that make material goods like 3M and Corning _have_ to innovate. If you don't keep innovating, you're going to lose your lead in established products (post-it notes, corningware) to China or WallMart. Apple has a similar story with Android phones. Keep innovating or get your low-end eaten. Google doesn't have to innovate. They're already China. If somebody makes something they like, they'll buy it. Or make…

The examples you mention for 3M and Corning are valid patent reasons. If a company is going to productize their invention, they should have some protection. They are encouraged to innovate because of the patent process. The same does not apply to Apple and Google.

Additionally, Corning sold off the Corningware brand to a non-research focused company. They've pivoted again, and their research (and relationships with Apple and Google) have allowed them to continue to be successful.

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#159
It's very logical. Back in the day G had very few, very bright employes. Nowadays they have a lot more people, who are, on average, less intelligent and have less will power. Which means the majority of G-ers today are incapable of innovation and letting everyone take the Fridays off is a huge waste.

Re: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead

#160
post #81

Earlier quoted context omitted.

I don't think the decision had anything to do with money. It's part of the whole "more wood behind fewer arrows" initiative. Essentially, a defrag. 20% time was seen as having created too much fragmentation with little benefit. Gmail was the only major success to come from the program. Also, Google has a separate team for working on skunk works style projects.

Metaphor is not reality, but that metaphor is terrible. I'm an archer: you want as many arrows as fit in the quiver, and as far as more wood, well, we've switched to carbon fiber shafts for a reason. When you shoot an arrow, velocity gets you to your target, and velocity penetrates it too. Extra weight is a literal drag.

Go the other way. You could have 500 arrows made with toothpicks or 5 traditionals.
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