0xreadbook is not hexedecimal and disqualifies this whole post from any kind of intellectual redemption. Try 0xDEADBEEF,0xBAADF00D, or any constant listed here: http://en.wikipedia.org/wiki/Hexspeak
That's a bit overpedantic. It's a mnemonic for remembering the way the bytes are arranged in memory: "Ok, Bo: add re". Nobody complains that r, o, y, g, b, i, and v aren't actual colors, do they? Other than you, I mean. http://en.wikipedia.org/wiki/List_of_mnemonics
What does K equal in hexadecimal? Well, it isn't defined for hexadecimal. K=20 is only defined in Base 21 and above.
Other than me? Hah, nice cheap shot, pole ;-)