Does anyone else besides me think that this is a very cheap technique to use in a smear campaign? Throw up some fake "viral marketing" company website, offer to pay $x to some people for fake reviews / secret paid promotions but don't actually pay, and wait for public complaints from either people with ethics or people who didn't get paid?
cheap yes, effective not so sure. I really wonder what the net effect for a giant company like Samsung will be for a little scandal like this. any of the big electronics corporations seems to have scandals or fuckups or unethical actions of some sort or other.
it might be pretty devastating to smaller companies, perhaps? although it's still hard to say, depending on how they deal with it, it might even result in a net positive publicity.