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How 'One Weird Trick' Conquered The Internet

slate.com

11–20 of 133 posts

Re: How 'One Weird Trick' Conquered The Internet

#11
I would feel a lot better about Slate (and everyone else) if they didn't run those "SPONSORED FROM AROUND THE WEB" pseudo-article links at the bottom of each page with this exact same kind of manipulative ads in them.

Come on Slate. You think better of your audience than this, right?

Re: How 'One Weird Trick' Conquered The Internet

#12

I would feel a lot better about Slate (and everyone else) if they didn't run those "SPONSORED FROM AROUND THE WEB" pseudo-article links at the bottom of each page with this exact same kind of manipulative ads in them. Come on Slate. You think better of your audience than this, right?

[deleted]

Re: How 'One Weird Trick' Conquered The Internet

#13

I would feel a lot better about Slate (and everyone else) if they didn't run those "SPONSORED FROM AROUND THE WEB" pseudo-article links at the bottom of each page with this exact same kind of manipulative ads in them. Come on Slate. You think better of your audience than this, right?

They are a plague run by publishers to try to boost their own traffic and revenue via arbitrage. I complained to the Slate folks about the image as running under their articles these day. Those are really awful.

Re: How 'One Weird Trick' Conquered The Internet

#14
When we launched Perfect Audience, we wanted to make things easy to use and as open as possible to marketers looking to get into retargeting.

Yes, we were a bit naive.

The sheer multitude of bad actors participating in the ad/marketing world is bewildering. It tooks us a solid month after launch to get processes in place that let us weed out the bozos swiftly without tying up the whole team.

We have many many of these "one trick" people sign up and try to use our tools. We'll keep turning them away and staying vigilant for the next ruse.

Re: How 'One Weird Trick' Conquered The Internet

#15

I would feel a lot better about Slate (and everyone else) if they didn't run those "SPONSORED FROM AROUND THE WEB" pseudo-article links at the bottom of each page with this exact same kind of manipulative ads in them. Come on Slate. You think better of your audience than this, right?

They are a plague run by publishers to try to boost their own traffic and revenue via arbitrage. I complained to the Slate folks about the image as running under their articles these day. Those are really awful.

Plague? That depends on what you click on. Since I can't get rid of them (even with Adblock), I've trained those ad tracking/interest algorithms to add a "scroll down for boobs" feature to their client websites.

Re: How 'One Weird Trick' Conquered The Internet

#17
post #7

Earlier quoted context omitted.

Makes sense, but Occams razor is more than enough to explain the bad grammar and production effects. Any evidence its a conscious decision?

PlentyOfFish did a small test: http://blog.ads.pof.com/2012/04/03/throw-everything-you-know...

Great resource - thanks!

Re: How 'One Weird Trick' Conquered The Internet

#18

When we launched Perfect Audience, we wanted to make things easy to use and as open as possible to marketers looking to get into retargeting. Yes, we were a bit naive. The sheer multitude of bad actors participating in the ad/marketing world is bewildering. It tooks us a solid month after launch to get processes in place that let us weed out the bozos swiftly without tying up the whole team. We have many many of thes…

Keep fighting the good fight.

Re: How 'One Weird Trick' Conquered The Internet

#20

I would feel a lot better about Slate (and everyone else) if they didn't run those "SPONSORED FROM AROUND THE WEB" pseudo-article links at the bottom of each page with this exact same kind of manipulative ads in them. Come on Slate. You think better of your audience than this, right?

That's Outbrain: http://www.outbrain.com/engage/

In theory the ads are targeted to the content of the site, but I agree that they're often pretty crummy.

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