What an asshole. I mean, really, people contact him asking for help and instead of setting up an email rule of "Sorry, this isn't Zynga" he knowingly messes people around. It'd be one thing to mess with Zynga but people who've just emailed for help? That breaks "Dont' be a dick". I was expecting an awesome story about how he looked into the game and took on their role and actually helped people but instead we have so…
Secondly, do you really think that each of us has a responsibility to put unpaid time and energy into providing TLC for every misdirected email we receive?