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Video on Instagram

blog.instagram.com

111–120 of 147 posts

Re: Video on Instagram

#111
When I'm sitting on the subway and bored, I love to flick through Instagram. Over the years, we got cinemagram and vine and they were fun but when zooming between stations they were so slow to load. Instagram, though, was pretty quick and offered me quite a bit to look at.

I worry that, with video, Instagram will now be slow to load. I can't set aside time for "Instagram surfing"; it was a fun distraction during otherwise boring times—check in with your friends while you are stuck somewhere else.

I always felt video wasn't ready for prime time.

Re: Video on Instagram

#112
post #41

Earlier quoted context omitted.

This is just a clever way to get video ads integrated into the facebook stream. Relevant: http://adage.com/abstract?article_id=242165

Not sure why people think this is about FB running ads. I highly doubt FB would consider pre-rolling an ad on a 15 second clip. Youtube is the king of pre-rolls... they probably have a min length requirement before they will insert a pre-roll. Ads don't make much sense on a 15 second clip.

RTA, it's about having 15-second ads.

Re: Video on Instagram

#114
post #104

Earlier quoted context omitted.

Where did they say it was new or a re-imagining of the video paradigm?

Kevin Systrom: "Cinema will change video forever"

I saw Kevin Systrom speak on a panel moderated by Kevin Rose where he said "Instagram is not a photo company, it's a communication company". While it might be a communication company someday, it very much is a photo/video company now and they should spout fewer pithy aphorisms and spend more time building kickass technology. IMHO.

Re: Video on Instagram

#115
post #105
post #45

Earlier quoted context omitted.

You don't think their stabilization technology is imaginative?

It's only available on iPhone 4S/5… they're probably just using the iOS SDK!

This x10.

Shouting out about how awesome your tech is when it's someone else's tech that you didn't exclusively-license is lame.

Re: Video on Instagram

#116
post #112

Earlier quoted context omitted.

Not sure why people think this is about FB running ads. I highly doubt FB would consider pre-rolling an ad on a 15 second clip. Youtube is the king of pre-rolls... they probably have a min length requirement before they will insert a pre-roll. Ads don't make much sense on a 15 second clip.

RTA, it's about having 15-second ads.

I agree with this. This is a clever way of soon rolling video ads on your Facebook timeline. Audio could be disabled by default and the experience would feel less intrusive.

Systrom specifically said that videos will post natively to the timeline.

--

Q: Will videos post natively, on FB Timeline?

A: Yes. You’ll be able to see videos right in your timeline.

Re: Video on Instagram

#117

Sigh... Instagram talks a good game, but I find this to be more unimaginative dreck. Look, I get it, you need to clone Vine to stay competitive, but it's not new or a re-imagining of the video paradigm. Most of these social startups promise unique experiences based on new forms of social interaction, but really only deliver more ways to watch cats dance on the internet. Bring on the hardcore technology like better Et…

but it's not new or a re-imagining of the video paradigm

It's called marketing.

Re: Video on Instagram

#118

Sigh... Instagram talks a good game, but I find this to be more unimaginative dreck. Look, I get it, you need to clone Vine to stay competitive, but it's not new or a re-imagining of the video paradigm. Most of these social startups promise unique experiences based on new forms of social interaction, but really only deliver more ways to watch cats dance on the internet. Bring on the hardcore technology like better Et…

Just another recycled, cloned feature from an existing application. Consumers simply don't care about "hardcore technology" - Ethernet switching? That's like telling a consumer that Bob Metcalfe invented Ethernet - they'll look at you and say "Facebook is the Internet."

I couldn't agree more with the "less app please" statement - but we live in a very skewed reality these days. Apps like Vine take off in weeks from people posting the dumbest, worst, lowest quality videos of their cats and themselves eating food. Instagram destroyed photography by making an 8MP smartphone camera The state of technology, rather consumer technology, is indicative of the consumer - and unfortunately, the average consumer isn't very bright.

Re: Video on Instagram

#119
post #101
post #76

Earlier quoted context omitted.

Good point. Instagram's killer feature was that it made amateur photographer's photos look better, but the answer for video can't be just apply filters again, right? Could it be transitions (like how Vine has hard cuts in and out now)?

I think video's killer feature is the image stabilization. A large percentage of bad videos are because they're shaky as hell.

This is not a "killer feature" - Apple already includes a Class in iOS for video stabilization (AVCaptureConnection Class). This is just regurgitated marketing crap, as usual.

Re: Video on Instagram

#120
Cinema stabilization. What utter bullshit. Apple created this class in the iOS SDK (AVCaptureConnection Class) that enables stabilization.

Do you think for a second that IG/FB devs sat there writing an image stabilization algorithm? No chance.

Instagram going video is the RIGHT MOVE for the product, 100% - but, it's just another regurgitated copy of another app, which was a copy of another app, and so goes the cycle of bullshit.

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