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What Really Happened When Facebook Bought Instagram

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Re: What Really Happened When Facebook Bought Instagram

#2
What I really enjoy about Kara Swisher's article is how her writing style and her framing of the story reflects the whirlwind reality that found Systrom and Krieger in an 18 month exit.

There are no superhuman heroics involved here nor supersecret backroom deals. This is really just a simple story of good luck and timing, a spot on pivot and execution, and honestly brokered business relationships.

You can't duplicate the Instagram strategy because there was no strategy. These guys didn't build an app to flip. They built an app that was cool: to them, their friends, their investors, their users, and ultimately their suitors and acquirer.

Kudos to them.

Re: What Really Happened When Facebook Bought Instagram

#3
post #2

What I really enjoy about Kara Swisher's article is how her writing style and her framing of the story reflects the whirlwind reality that found Systrom and Krieger in an 18 month exit. There are no superhuman heroics involved here nor supersecret backroom deals. This is really just a simple story of good luck and timing, a spot on pivot and execution, and honestly brokered business relationships. You can't duplicate…

... and a story that will continue to inspire product maniacs for a long long time to come.

Re: What Really Happened When Facebook Bought Instagram

#5

A good read, for sure. As someone outside of the US, it makes me wonder if Instagram's succes would have been possible if it was a non-US company, or even a startup outside of California?

Direct answer: no. Indirect answer: no.

The probability is low because guys outside of bay area don't build app to dent anything. They don't aim to build an app that is cool: to them, their friends, their investors, their users, and ultimately their suitors and acquirer.

They build it to mint money, which is why this story inspires them too.

Re: What Really Happened When Facebook Bought Instagram

#8
Sounds great.... The dream we all long for; Silicon Valley dream.

Though does anyone tell the stories where the little guy is invited out there by big influentials only to be baited into giving away their secret algorithm and then being stomped on?

Beware innovators/entrepreneurs sharks abound, especially for the little guy. They'll sell you on your dreams only to get what they want from you then kick you and your dreams to the curb.

Signed a lost and now destitute innovator/entrepreneur

Re: What Really Happened When Facebook Bought Instagram

#10

A good read, for sure. As someone outside of the US, it makes me wonder if Instagram's succes would have been possible if it was a non-US company, or even a startup outside of California?

Direct answer: no. Indirect answer: no. The probability is low because guys outside of bay area don't build app to dent anything. They don't aim to build an app that is cool: to them, their friends, their investors, their users, and ultimately their suitors and acquirer. They build it to mint money, which is why this story inspires them too.

Suuure, everyone outside the valley builds apps only for "money minting", not for "cool to everyone". Nice Cali bubble you live in ;D
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