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Fat startup: Learn the lessons of my failed Lean Startup

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Re: Fat startup: Learn the lessons of my failed Lean Startup

#31
There seem to be two schools of thought here, both interesting to me. The author seems to think that his failure has something to do with problems associated with the "lean startup" model and other commenters (lean startup adherents, apparently) seem to hink his failure has something to do with failing to properly follow the tenets of the philosophy.

I suspect actually that the author adhered about as closely to "lean startup" as many self-identified "lean startups" who have succeeded in the past, and made a pretty average number of mistakes in the process. I don't think of 'lean startup' as a way to guarantee success, I think of it as a way to fail gracefully if you don't succeed. The author came pretty close to this, actually - it doesn't sound like they burned through enormous piles of venture capital money, it seems like they learned a lot in the process, it seems like they didn't spectacularly fail to make payroll causing half a dozen family-bound engineers to suddenly lose their livelihoods. The only less-than-graceful element of their failure was that it took two years, which is probably a little (though not a lot) on the long side. Frankly late in the process they came pretty close to scoring what sounds like it would have been a pivotal investor, and that combined with lessons learned could have produced a true MVP, product market fit, and a viable startup...

So, I think the author successfully followed a good chunk of lean software advice, made some mistakes, got unlucky, and failed. This is what most startups do - even most lean startups - and there should be no shame in it. Paul Graham himself has remarked he wishes he were able to bring himself to invest in more likely-to-fail black swans because that's the way you get to own enough vol to have a real winner in your portfolio - we all should be more comfortable with the risk of failure.

Re: Fat startup: Learn the lessons of my failed Lean Startup

#32
It may well be that your product just wasn't needed or that your focus was wrong, for instance customers might have wanted feature y before feature x: It is not uncommon to find it difficult to work out what customers want in isolation.

(Shameless plug alert!)We encountered this several times in our own failed startups where we have built the best software the world has never seen and decided to create WillThisFly? to address these issues: It allows you to develop your product with feedback from day one, validate ideas and features, iterate and develop before committing time and resources to it or indeed, find out that it's a non-starter.

Our MVP is online now at http://willthisfly.net/projects/1/

Re: Fat startup: Learn the lessons of my failed Lean Startup

#33
What I've learned from my failed startup during 2000/2001 [1]: With enterprise software the MVP is a power point deck with mockup screen shots. You first need to validate the idea, words, concepts before you start developing. This also helps with the deep decision pipelines that enterprises usually have to buy your enterprise software.

Next time I'd start immediately going around with a powerpoint deck of mockup screenshots instead of developing software first (which we did and failed).

[1] http://codemonkeyism.com/6-reasons-why-my-vc-funded-startup-...

Re: Fat startup: Learn the lessons of my failed Lean Startup

#34
post #4

> the minimum viable product preached by Lean Startup has limited practical use. Customers aren’t interested in funding your “learning.” They want reliable software that delivers value consistently. You must build the minimum desirable product, and if you don’t have a good understanding of what’s desirable before you start, then, don’t. Oh, how I wish I could tell myself this five years ago. Maybe it's the industry I…

What is it about the word "viable" that seems to make everyone read right past it?

Unfortunately MVP has been bastardized from "the smallest thing people will pay for" to "the smallest individual piece of the application."

Re: Fat startup: Learn the lessons of my failed Lean Startup

#35
post #10

I like the term "minimum desirable product". Minimum viable product suggests something that barely works, while minimum desirable product alludes to something people actually want.

Minimum Delightful Product is the variant that I like best.

Re: Fat startup: Learn the lessons of my failed Lean Startup

#36
I have seen a lot of people who pointed out how wrong the OP had done and the OP should have done X, followed by Y, yadi yada. What I can't find is maybe a bit of sympathy, or encouragement.

Fine. It would be very useful if those smart people can share what and how they have applied the Lean Startup theory, and how successful their products/companies are. I will give most of them benefit of doubt for _reading_ that book, but applying it? I would say around 10% of them? Applying it and succeed? Even less, I just speculate it will be around the 1% mark. In other words, those who talk so loud about OP didn't get the MVP right etc etc, I will say they won't fare any better if their rubber hit the road. I am more than happy to be proven wrong.

Re: Fat startup: Learn the lessons of my failed Lean Startup

#37
"Our first customer, a Canadian social services department, was led by a Deputy Minister with a fondness for a wall chart showing the logic models under his charge."

Several years ago, a friend and I started a non-profit that tried to work closely with a Canadian social services department. Consequently, when I read this sentence, I cringed. Turns out that big Canadian government departments have these massive tomes called 'procedure manuals'. These procedure manuals spell out every single activity that the department could possibly perform, seemingly in the name of getting rid of ambiguity, judgement and any sort of innovation. Consequently, trying to innovate alongside a government department is, more often than not, an extremely frustrating experience that results in a pissed off client and a stymied startup.

Long story short, just because someone comes at you with money, it doesn't mean that your demand is validated. Rather, sometimes the wrong kind of customer is worse than having no customer at all!

Re: Fat startup: Learn the lessons of my failed Lean Startup

#39
Organizationally, non-profits are a special beast, requiring very different handling than corporate IT buyers. I don't think the Fat Startuppers grok'd their customers at all.

Honestly, I don't think they learned very much - their "four fundamentals" are just platitudes. There must be more to this story - I wish they could unearth it within themselves.

Re: Fat startup: Learn the lessons of my failed Lean Startup

#40

I always find it interesting when a methodology XYZ is critiqued its adherents invariably claim "that's not really XYZ."

> I always find it interesting when a methodology XYZ is critiqued its adherents invariably claim "that's not really XYZ."

If the example given to justify the criticism isn't actually applying what XYZ calls for, its a perfectly legitimate response. Often, the problem may still be with the methodology, and it may just be that the methodology isn't practical to implement because it makes unrealistic assumptions, but the evidence needed to support that goes beyond a examples of incomplete attempts to implement it not producing the desired results, and requires something to show why attempts to implement it are doomed to be incomplete.

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