agree
Facebook Home ads show Facebook at its worst
31–40 of 46 posts
Re: Facebook Home ads show Facebook at its worst
#32I agree
Re: Facebook Home ads show Facebook at its worst
#33[deleted]
Re: Facebook Home ads show Facebook at its worst
#34I hate to do this.. but..
" The Morlocks could have descended from today’s social network or hedge fund owners, while the ancestors of the Eloi undoubtedly felt lucky initially, as free tools helped them crash on each other’s couches more efficiently. What is intriguing about Wells’s vision is that members of both species become undignified, lesser creatures. (Morlocks eat Eloi, which is about as far as one can go in rejecting empathy and dignity.)
source : Lanier, Jaron (2013-03-07). Who Owns The Future? . Penguin Books Ltd. Kindle Edition.
Re: Facebook Home ads show Facebook at its worst
#35It is interesting that one cannot see how many people liked or disliked the videos on YouTube, and comments are disabled. They clearly are not that confident about their campaign.
Re: Facebook Home ads show Facebook at its worst
#36Those ads don't appeal to me either. But if they are aiming at a teen to mid-twenties demographic, which I'd imagine they are, it seems fairly spot-on.
Re: Facebook Home ads show Facebook at its worst
#37"When you get messages, you don’t have to go into a siloed app to talk to friends, messaging is pervasive"
Facebook Home is the very definition of a siloed app.
Re: Facebook Home ads show Facebook at its worst
#38So there is an interesting "issue" with Facebook which is that Facebook has so many users that when even a very small fraction of them thinks Facebook should be something that Facebook isn't trying to be, its a lot of people disconnected from the "vision". The issue is in quotes because for some this is a non-problem, these people don't get it and they will eventually move on. For others it is a huge problem because…
That "issue" is something I've been trying to put into words for a while now and you did it very very well. I think that absolutely describes the dynamics between Facebook and the reaction of subsets of users every time the company releases a new product.
I think people don't always realize the scale of Facebook's user base. With one billion people if 99% approve of a change you've still upset 10 million people - 90% 100 million.
And the approval rating is probably much lower than that.
Re: Facebook Home ads show Facebook at its worst
#39It looks to me as if Facebook is attempting to represent a product that immerses the user into any experience that they desire, regardless if it's "social" or not. It's obvious that by presenting the viewer with fast-paced, exciting content ready at the flick of a finger, it in turn captures the viewers attention enough to evoke curiosity of the product's possibilities.
If Facebook were to take an intimate social approach with the ad campaign, it could lead to negative results as well. Although I don't have conclusive evidence, I believe a large portion of Facebook's user base uses the platform to feel closer with people and organizations that they don't have immediate relations with - or an actual follower base that will appreciate what they post.
From my point of view, Facebook is more of a content consumption platform than a broadcasting platform -- that's kind of a weird statement, but I'm just partial to believing that most people use it to consume than to produce, hence presenting all of these immersive experiences that users can escape to.
I should add that I agree that this may be harmful for Facebook's long term image, but if the campaign's goal is to get this app into users hands and trap them into the operating system, it seems like a good approach.
Re: Facebook Home ads show Facebook at its worst
#40The next installment of the Facebook Home commercial...
A guy at a party staring at his phone watching a guy at a party staring at his phone watching a guy at a party staring at his phone watching a guy at a party staring at his phone watching a screaming goat.
All through the magic Facebook Home :)
According to this article, the commercials pushes an anti-social agenda. I agree for the most part. The commercial is a lot closer to reality than you think. We are so connected to our phones that we forgot how live without it.
Social networks could be a great thing. But, it should also be use as an amplifier of reality. I could go on an on about this topic, but I give up. People have their obsessions. Whether it is fast foods, TV, internet, sex, Honey Boo Boo Child, too much of anything is never a good thing.