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Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

blog.katylevinson.com

31–40 of 227 posts

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#31
post #12

Interesting read, but I have to say I'm a little put off by the conclusion > [...] if I could have substituted them all for traditional booth babes, I would have done it in a heartbeat. Then I’d be free to have a great time being what I normally am at conferences: a curiosity, an anomaly, and an excitable nerd. In my opinion, this trivializes what was, prior to its inclusion, a worthwhile lament. The conclusion makes…

I don't think that was the point of her statement. I think she was basically saying "At least before, the booth babes were obvious, and other women were assumed to be engineers who belonged there for their technical merits. Now, companies are sending attractive, non-technical female product promoters and others outside of the engineering field dressed in street clothes. Now, it is harder to tell which women are engin…

Yeah, but you could (1) wish all non-technical women went back to dressing like hookers, or (2) wish there were more technical women at the conference or that there was some other means to distinguish between techie and non-techie.

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#32

Wait, I don't get it. I'm at GDC. A very large portion (maybe even a majority) of either gender is non-technical. It's an industry event so there are lots of salespeople, hr, biz-dev, etc. I wouldn't assume a man I met here was a developer. There are some pretty obvious booth babes (the energy drink girls, ones with swords, etc.) There are women who, while perhaps non-technical, legitimately work for the companies th…

I think the problem I have with your comments is that you haven't put yourself in her shoes. You've simply related how you see things and drawn your conclusion from that alone. Her point was that women engineers seem to have a hard time at GDC -- so yeah, as a male engineer, it's not shocking that things seemed fine to you. She took the time to put up a sincere blog post about her experience; she's probably not doing it to be contrary or to troll. The least any of us can do is to factor in her perspective.

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#33

Seems like a hard problem to solve. Sending people to do product promotional is perfectly legitimate depending on the type of event. Even if you weren't deliberately targeting a male audience with attractive females (although I'm sure that was the case), odds are that if you were recruiting for that kind of work 90% would be outgoing and attractive young women. Just like recruiting programmers will get you 90% geeky…

Lets make it really, really simple. 1. Do not hire eye candy as eye candy. Of either sex. Dressed up or dressed down. 2. Product promotion staff should be clearly labeled as such.

>1. Do not hire eye candy as eye candy. Of either sex. Dressed up or dressed down.

Eye candy is extremely effective in marketing. That's like saying "don't hire smart programmers". Why would companies handicap their marketing efforts?

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#35
post #13

Seems like a hard problem to solve. Sending people to do product promotional is perfectly legitimate depending on the type of event. Even if you weren't deliberately targeting a male audience with attractive females (although I'm sure that was the case), odds are that if you were recruiting for that kind of work 90% would be outgoing and attractive young women. Just like recruiting programmers will get you 90% geeky…

Are PR people really 90% attractive young women? I would be very surprised to find that out.

While trying to learn how to sell I once tried to sell charity on the street for a single day.

Already in that first day one of the less attractive, but probably more skilled, co-workers told me that in most cases you're actually selling 'having an attractive person be very friendly to me for a while.'

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#36

Wait, I don't get it. I'm at GDC. A very large portion (maybe even a majority) of either gender is non-technical. It's an industry event so there are lots of salespeople, hr, biz-dev, etc. I wouldn't assume a man I met here was a developer. There are some pretty obvious booth babes (the energy drink girls, ones with swords, etc.) There are women who, while perhaps non-technical, legitimately work for the companies th…

So GDC isn't the Game Developer Conference? I thought E3 was for the marketing and sales types.

E3 targets the consumer/sales end of the game market. GDC targets the developer (in the general sense, designers, 3d modelers, etc.) ... so there are marketing and sales types trying to sell developer tools (maya, perforce, etc.)

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#37
post #24

Since in general few women are developers, I rather doubt the hiring of pr women has any bearing on the situation. If it is really so frustrating, maybe dressing accordingly would alleviate the pain - don't know, carry a Linux book, a T- Shirt that says "no, I won't fix your computer", or something like that.

A linux book? This is a game developer's conference. A sign saying "Will work for change" would do just fine.

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#38
I think I'm missing where the friction is in dropping your credentials? You don't have to storm in and say, "Do you know who I am??!". Isn't it easy and actually very polite to introduce yourself and what you do?

"Hi I'm {Name}, This topic fascinates me as I'm also a developer..."

And go from there?

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#39

Earlier quoted context omitted.

I don't think that was the point of her statement. I think she was basically saying "At least before, the booth babes were obvious, and other women were assumed to be engineers who belonged there for their technical merits. Now, companies are sending attractive, non-technical female product promoters and others outside of the engineering field dressed in street clothes. Now, it is harder to tell which women are engin…

Yeah, but you could (1) wish all non-technical women went back to dressing like hookers, or (2) wish there were more technical women at the conference or that there was some other means to distinguish between techie and non-techie.

Don't read too much into it. It was just a wry observation that something that looks very much like progress actually made her life harder.

Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse

#40

I can't imagine how frustrating that must be. But I hate the concept of giving up fighting for yourself. Why not put a few people in their place? If that's just not in your nature, fair enough; but I say make a few guys feel like idiots by stepping up to the plate with your expertise. If they don't like it, that's their problem. And if that fails, I like davidrobert's idea as well -- maybe wear a shirt that has a rea…

OP here: I can put people in their place all day, but if my goal was to make friends, that's not the best foot to start out on.

And yes, I have a lot of geeky T-shirts. I don't like the idea of having to dress a certain way to be taken seriously, it seems very "un-engineering."

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