Seems like a hard problem to solve. Sending people to do product promotional is perfectly legitimate depending on the type of event. Even if you weren't deliberately targeting a male audience with attractive females (although I'm sure that was the case), odds are that if you were recruiting for that kind of work 90% would be outgoing and attractive young women. Just like recruiting programmers will get you 90% geeky…
Lets make it really, really simple. 1. Do not hire eye candy as eye candy. Of either sex. Dressed up or dressed down. 2. Product promotion staff should be clearly labeled as such.
Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
21–30 of 227 posts
Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
#22I can't imagine how frustrating that must be. But I hate the concept of giving up fighting for yourself. Why not put a few people in their place? If that's just not in your nature, fair enough; but I say make a few guys feel like idiots by stepping up to the plate with your expertise. If they don't like it, that's their problem. And if that fails, I like davidrobert's idea as well -- maybe wear a shirt that has a rea…
Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
#23I don't claim to know what it's like to be a woman in a heavily male-dominated field (or just your de facto patriarchy, for that matter), but I also don't assume anyone I'm talking to at a conference has any reason to believe I possess any sort of prowess or authority without my convincing them of such even while donning my geekiest T-shirts.
More importantly, I assume anyone representing a product or service at a show is knowledgeable about its inner-workings until they give me some reason to believe otherwise regardless of their gender or attire.
While I appreciate that it is often difficult dealing with misogyny at conferences, I think it's unfair to lump a proper PR employee in with a model in a Princess Leia slave bikini who knows nothing about the product.
Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
#24Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
#25I wish we had more men who dressed up as booth babes. Don't we have enough body builders in the game industry yet?
I just hired a split of both genders for the booth of a client at an event next week. Not sure if it's a coincidence that no-one else around me thinks of doing that and that I'm gay, or not..
Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
#26I can't imagine how frustrating that must be. But I hate the concept of giving up fighting for yourself. Why not put a few people in their place? If that's just not in your nature, fair enough; but I say make a few guys feel like idiots by stepping up to the plate with your expertise. If they don't like it, that's their problem. And if that fails, I like davidrobert's idea as well -- maybe wear a shirt that has a rea…
Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
#27Seems like a hard problem to solve. Sending people to do product promotional is perfectly legitimate depending on the type of event. Even if you weren't deliberately targeting a male audience with attractive females (although I'm sure that was the case), odds are that if you were recruiting for that kind of work 90% would be outgoing and attractive young women. Just like recruiting programmers will get you 90% geeky…
Are PR people really 90% attractive young women? I would be very surprised to find that out.
Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
#28Seems like a hard problem to solve. Sending people to do product promotional is perfectly legitimate depending on the type of event. Even if you weren't deliberately targeting a male audience with attractive females (although I'm sure that was the case), odds are that if you were recruiting for that kind of work 90% would be outgoing and attractive young women. Just like recruiting programmers will get you 90% geeky…
Lets make it really, really simple. 1. Do not hire eye candy as eye candy. Of either sex. Dressed up or dressed down. 2. Product promotion staff should be clearly labeled as such.
Re: Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
#29Wait, I don't get it. I'm at GDC. A very large portion (maybe even a majority) of either gender is non-technical. It's an industry event so there are lots of salespeople, hr, biz-dev, etc. I wouldn't assume a man I met here was a developer. There are some pretty obvious booth babes (the energy drink girls, ones with swords, etc.) There are women who, while perhaps non-technical, legitimately work for the companies th…