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How Google Sliced Away Our Knife Ads

knife-depot.com

11–20 of 341 posts

Re: How Google Sliced Away Our Knife Ads

#11

I predict Google will come around and open up your adwords account again. Don't give up on it if, of course, you want their traffic. Were you running product listing ads (PLAs) as well?

Not a single person from Google will ever read the e-mails from your Adwords account unless you bring in thousands of dollars of revenue for them every day.

Re: How Google Sliced Away Our Knife Ads

#13

very slowly, but very, very surly, google is doing a complete 180 on "don't be evil". I think the slow pressure of being a public company is really going to strangle out much of the "good side" of Google. Everything they've done in the past 1.5yrs has been terrible for their users.

Since AdWords has been large (many years) there have been stories of unfair treatment. The same goes for AdSense. Google keeps its sauce secret which is extremely frustrating in these types of scenarios. It's sort of like Apple's App Approval process, very frustrating to be on the wrong side of.

It's not crazy to believe that a store solely selling knives will receive more attention from the Knife Patrol in the AdWords Q&A department than stores that sell hundreds of different categories. These things can also take time, no one notices when Knife Depot stops advertising, but if an account rep loses a multi-million dollar account like Amazon there will be heads rolling. Knife Depot just got their notice last month, I'd wait a bit before calling foul.

Re: How Google Sliced Away Our Knife Ads

#14

very slowly, but very, very surly, google is doing a complete 180 on "don't be evil". I think the slow pressure of being a public company is really going to strangle out much of the "good side" of Google. Everything they've done in the past 1.5yrs has been terrible for their users.

Hang on, what? Refusing to advertise knives which are clearly intended to be used as weapons is 'evil' now is it?

Re: How Google Sliced Away Our Knife Ads

#15
post #8
post #6

I'm in favor of banning porn ads (generally), since those tend to be offensive to a lot of people and also are highly correlated with spammy behavior, but I'd be tempted to boycott a vendor who prohibited weapons ads for any reason other than legal compliance. Amazon is pretty reasonable (knives are fine, firearms accessories are fine, but firearms and ammunition are out due to compliance issues). Google has no excus…

> Amazon is pretty reasonable (knives are fine, firearms accessories are fine, but firearms and ammunition are out As a target shooter, I don't find this any more reasonable than a gay person might find "personal ads are fine, but not gay personal ads". All too often our definition of "reasonable" is "gores HIS ox but not mine".

You ignored the important part: "Due to compliance issues".

I'm not familiar with the legal issues. However, it is perfectly reasonable for Amazon to comply with the law. Perhaps the laws are stupid, but that's not Amazon's fight.

Re: How Google Sliced Away Our Knife Ads

#16
You cannot wield the kind of economic power Google does and not be evil, at least for the working definition many people have of "evil".

We've put a huge hunk of our intellectual and economic capital under the control of a marketing company. I really, really like Google, but I don't see this situation as being stable over a period of decades. Maybe 5-10 more years or so, but not a lot longer.

These kinds of decisions, where we pick economic winners and losers, are political decisions, no matter who makes them. (Personally I abhor making them, but that doesn't change what they are). These knife guys have representatives. Indeed, every small business Google has run over has democratic representation. Each year Google continues to make these decisions the political hue and cry will increase. This can't go on forever like this. "Don't be evil" was a great slogan, but its days are numbered. Perhaps over.

Side note: one of the ways I can tell Google's power has grown too large is the elliptical way many commenters have of criticizing it. They're unhappy with its actions, perhaps even livid, but it's always a tone of "Golly! This is really unfortunate and I'm sure nobody at Google really meant to do this, but...."

This is the same way you'd criticize a king, somebody you are beholden to. "Golly! I know you, the king, are not at fault, but some of these advisers of yours must have accidentally goofed up somewhere..."

Whereas if Dell, the electric company, or the garage down the street screws up in your eyes? Different tone entirely.

Re: How Google Sliced Away Our Knife Ads

#17

I predict Google will come around and open up your adwords account again. Don't give up on it if, of course, you want their traffic. Were you running product listing ads (PLAs) as well?

Not a single person from Google will ever read the e-mails from your Adwords account unless you bring in thousands of dollars of revenue for them every day.

I can attest to this claim. Even with monthly budgets in the tens-of-thousands of dollars (maybe $20K on Google and $15K on MSN/Yahoo!) you barely get noticed.

The real issue (verging on comedic) is when they kill your keywords or ads, and then your volume drops to the level where they really ignore you thereby preventing you from getting the service you were (or wanted) prior.

Re: How Google Sliced Away Our Knife Ads

#18
post #14

very slowly, but very, very surly, google is doing a complete 180 on "don't be evil". I think the slow pressure of being a public company is really going to strangle out much of the "good side" of Google. Everything they've done in the past 1.5yrs has been terrible for their users.

Hang on, what? Refusing to advertise knives which are clearly intended to be used as weapons is 'evil' now is it?

You know we're talking about assisted-opening knives and not switchblades, right?

Re: How Google Sliced Away Our Knife Ads

#19
post #12

Is it really illegal to own a switch blade but legal to purchase and own assault rifles?

Knives, nunchucks, brass knuckles, etc. are usually covered by state level laws, from what I've seen, and the legality varies widely. Firearms are a slightly different story, since the 2nd Amendment very specifically protects firearms ownership. So yes, it is possible that somewhere or other, a switch blade knife is illegal while an "assault rifle" is legal.

I saw "assault rifle" in quotes, because most people talking about these issues have no clue what an "assault rifle" really is, and are repeating garbage they heard from various anti-gun activist groups, who routinely use a totally bogus definition of "assault rifle" or "assault weapon". It's important to understand that owning a real assault rifle (that is, one capable of select-fire / bust-mode / fully automatic operation) IS legal but it's VERY highly regulated, VERY expensive, and you can only - as a civilian - purchase weapons manufactured before 1986.

Re: How Google Sliced Away Our Knife Ads

#20
post #8
post #6

I'm in favor of banning porn ads (generally), since those tend to be offensive to a lot of people and also are highly correlated with spammy behavior, but I'd be tempted to boycott a vendor who prohibited weapons ads for any reason other than legal compliance. Amazon is pretty reasonable (knives are fine, firearms accessories are fine, but firearms and ammunition are out due to compliance issues). Google has no excus…

> Amazon is pretty reasonable (knives are fine, firearms accessories are fine, but firearms and ammunition are out As a target shooter, I don't find this any more reasonable than a gay person might find "personal ads are fine, but not gay personal ads". All too often our definition of "reasonable" is "gores HIS ox but not mine".

I think the difference is that firearms are heavily regulated by localities in different ways.

For example, transport over state lines may require coordination with the shipper. For Amazon, having attorneys stay up to date on the law in multiple jurisdictions doesn't fit with their operating model.

Knives are less difficult regulatory-wise, and where there are local legal issues, they usually aren't serious felonies.

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