Earlier quoted context omitted.
Curious what vetting you do of the complaints that you handle this way? What do you do to verify they are valid and not, for example, hoaxes or even if not hoaxes that they contain all of the relevant facts and are not slanted in favor of the harmed person?
I personally reached out to the mother, checked the flight records and reached out to United before sharing anything. We also waited until the child was home safely before sharing anything.
From a business perspective can you scale that approach? I would imagine it takes a fair amount of effort and time on your part. Are you planning to get community involvement in the vetting process?