Sick of SEO Scumbags
thehodge.co.uk
Sick of SEO Scumbags
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Re: Sick of SEO Scumbags
#2I know HN is typically anti-seo and I understand the reasons why, it's an unregulated industry that gives an impression of witchcraft rather than stable practices..
But worst than that, there are many people in it just in it to make as much money out of people in the shortest amount of time without thinking of the long term relationship or the consequences for that business.
I wrote this so that the next time someone says, I'm thinking of taking on an SEO company, I can point them to that and they can at least think a bit more about what they expect and look closer at what the company is doing
Re: Sick of SEO Scumbags
#3The web wild west isn't just limited to SEO, most of the web has no standards or bodies associated with it. Sometimes that works out well, other times unsuspecting customers end up spending tens of thousands for a template WordPress site. In the absence of regulation, the only answer is education.
Re: Sick of SEO Scumbags
#4For good reason, Google (ditto other search engines) makes SEO as impenetrable as possible. Unfortunately, that makes it difficult to disprove anything a self-appointed SEO says. Honest error and charlatanry both follow apace.
I'm seeing the same thing in the world specifically of Amazon search rankings, as self-published authors strive -- perhaps not wrongly -- for high Amazon rankings without knowing either how to get them nor how to measure their effects.
Re: Sick of SEO Scumbags
#5I know HN is typically anti-seo and I understand the reasons why, it's an unregulated industry that gives an impression of witchcraft rather than stable practices.. But worst than that, there are many people in it just in it to make as much money out of people in the shortest amount of time without thinking of the long term relationship or the consequences for that business. I wrote this so that the next time someone…
What i dislike so much about SEO is exactly what you said.
The main thing about the whole business is assuming how google works and then trying to trick it to make as much money as possible ignoring the fact that they are polluting the web and degrading the experience for millions of users.
Ever looked at a SEO forum ? The amount of smattering and assumptions by self-educated "experts" is astonishing. Of course there are guys really worth their salt that can also code, but they are a minority.
Re: Sick of SEO Scumbags
#6Maybe the OP should write an 'SEO for Dummies' book that helps people avoid becoming victim to SEO scumbags.
Re: Sick of SEO Scumbags
#7Mom and pop shouldn't completely escape blame here.
If their business was that vested in their google ranking they should have learned a little more about it, and kept closer watch, asked more questions.
If someone offered to remodel your shop floor you'd be crazy to just let them do anything.
Re: Sick of SEO Scumbags
#8Maybe the OP should write an 'SEO for Dummies' book that helps people avoid becoming victim to SEO scumbags.
All the information needed for good SEO is publicly available from Google.
Re: Sick of SEO Scumbags
#9Why are we using the expression SEO since there is only one search engine people are targetting/using ? do businesses really care if they are numero uno on Bing or duckduckgo ? I never understood that.
Let's cut the crap , SEO is Google rank optimization.
It means there is no SEO since the only player that decides how SEO works is google. If tomorrow Google decides using the word "FLOWER" in your header improves your rank on its search engine, what optimisation are we talking about ?this is not optimization , it is following google's rules. It means google is in charge, and they are abusing their dominant position pretty well, and the whole system is a scam anyway.
Re: Sick of SEO Scumbags
#10Maybe the OP should write an 'SEO for Dummies' book that helps people avoid becoming victim to SEO scumbags.
All the information needed for good SEO is publicly available from Google.
It actually is.
Anything else may help in the short term but it all ends up falling over when the "All Mighty Google" rollout a "Panda/Penguin" update, luckily sites sell you "Penguin Proof SEO!".