Looking elsewhere. Is this game not called 'Ultima Online' because Garriot doesn't own the rights? A sequel in all but name?
While the vision sounds promising I worry about broader appeal. Who is this game for? Tabula Rasa failed pretty badly. I don't quite see the appeal of this game. Most MMO's have a clear goal. Even if that is the same. "Level up, do quests, reach new areas, get gear." Perhaps I misunderstand but the goal of this game seems to be 'explore for yourself.' I don't think that is enough to pull people in. I have played the Ultima series. I still give Ultima Online a spin every couple of months and this new game doesn't pull me in..
The video left me feeling like the game is a time sink without getting the reward of getting little achievements like gaining levels and discovering new gear. The very things that make such games addictive.
When I saw the title my first thought was "TAKE ALL MY MONEY NOW." After seeing the video I think perhaps there is a reason why EA didn't take the franchise further.