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Your Tumblr is broken. Fix it.

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Re: Your Tumblr is broken. Fix it.

#51
post #3

Hosting your blog on blog.startup.com is also broken, because you derive no SEO benefit from it. It's more likely that you drive traffic from SEO than from Tumblr 'reblogs'. Hence, you shouldn't even use tumblr for your main corporate blog.

>> Hosting your blog on blog.startup.com is also broken, because you derive no SEO benefit from it. Any chance you could clarify this?

That's no longer the case.

https://www.youtube.com/watch?&v=_MswMYk05tk

Re: Your Tumblr is broken. Fix it.

#53
> It doesn’t just bother me, it infuriates me. ... When I don’t get that in 1-click, I get mad. How could you be so ignorant? Why are you expecting me to decipher your url and to type it into the browser? Why should I? You just captured my attention and then you punched me in the face!

Is this a joke?

Re: Your Tumblr is broken. Fix it.

#54

I agree with the problem, but disagree with the solution. When I come across an interesting blog post, I also want an obvious way to the blog's homepage to see more posts. It would be equally frustrating if I want to see more posts, and instead end up on some landing page. While designing my startup's blog[1], I looked at a lot of other startups' blogs and noticed that most of them had the same problem the author des…

We're doing the same thing at MakeLeaps[1]. The logo (which also says MakeLeaps Blog) links to the blog's homepage and to the right we have a prominent link saying "Back to makeleaps.com".

As the logo and link are the only things in the header this works pretty well for our visitors/users.

1: http://www.makeleaps.jp/blog/en/

Re: Your Tumblr is broken. Fix it.

#55
post #13

Logo link issue aside, I'd love to host my company blog on Tumblr but have heard bad things about the SEO factor of Tumblr sites, even if you use your own blog.company.com subdomain. I have no empirical evidence of this, but anecdotally it appears to be true, so I'v been deterred.

I heard from discussions on SEOMoz blog that hosting on Tumblr doesn't give your domain the "SEO juice", but I don't actually know what that means. Perhaps your domain isn't marked as valuable when your popular posts are not hosted on your primary site. However, when your posts do get popular, they drive just as much traffic to your blog. They way I see it, it's your job to convert them over to the site itself. The "…

IIUC it's just that foo.com blog.foo.com do not count as exactly the same domain, so whatever bit of increased value a backlink gives to you gets split between the two domains rather than go to the same. If the blog is under foo.com/blog, OTOH, all the link juice goes to the same domain.

Re: Your Tumblr is broken. Fix it.

#56
post #48

Earlier quoted context omitted.

But it doesn't. When you click on my head on Medium, I don't expect you to land on my home page , or my company page, or any other page that is mine on the internet. As far as Medium and readers are concerned, my Medium profile is your destination ( https://medium.com/@kirillzubovsky ). On there you see all my posts and all the social information that I provided, and you can further explore the service and/or my link…

Lets not conflate this with the M logo, which wasn't my point (I don't think either of us would expect the Tumblr logo to take you anywhere other than Tumblr). The point, correct me if I'm wrong, of your post was that a company's logo on their Tumblr blog should go to their own website and not to the root of their Tumblr blog. Yet, because your blog is on Medium it's ok that none of the titles go to your homepage? I…

Ah. I see what you mean. Well, I don't control the Medium flow, so I can't actually fix it, but that's not the issue.

Like I said, going from my face to my Medium profile is exactly what should be expected. Much like going to your profile on pretty much any website out there.

If by clicking on the M button I got somewhere other than the Medium front page, that would have been a valid argument for you, but I do get to Medium front page, so it isn't.

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