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Marissa Mayer Rolls Out a New Yahoo.com
31–40 of 145 posts
Re: Marissa Mayer Rolls Out a New Yahoo.com
#32The Yahoo! properties I actually use on a regular basis, My Yahoo!, Finance, Sports, and Flickr (which already looks pretty good but totally different than the other properties) seem to be unchanged.
Re: Marissa Mayer Rolls Out a New Yahoo.com
#33I must be missing something. I haven't been to yahoo.com in a long time, but this looks very similar to what I remember, just slightly updated for last year's style. http://i.imgur.com/Z0EH12W.jpg
As a piece of web software, I find it pretty dull, but when I think of it as a replacement to a newspaper for my parents, it makes a whole lot of sense. First of all, it is actually a major boost in organization and clean design. The options on the left have been reduced to a smaller and easier-to-read list. The center feed is evenly paced and better at snagging your interest while casually scrolling through. The rig…
> I think of it as a replacement to a newspaper for my parents, it makes a whole lot of sense.
Exactly how I feel. I stopped going there, I stopped checking my email there in years. It is a site used by grandparents. Even my mom in her 60 uses google (gmail, google news, search). A lot maybe has to do with yahoo.com just being there first and those that got computers back then just never switched (kind of like people still paying for AOL dialup).
And even though many criticize it for being dull it is exactly familiar and doing something crazy and outlandish would have driven away their remaining user base.
Now there also an aspect that yahoo has a better audience for certain ads, they also might be receptive to ads in general. So in that regard Yahoo can keep staying afloat. But in the long run I am not sure how they'll attract new users.
Come to think of it, Yahoo is like the Buick of web industry. The only people I see buying and driving those are elderly folk. When they can't drive there is a risk the brand will just go away.
Re: Marissa Mayer Rolls Out a New Yahoo.com
#34How sad. Yahoo is still fixated on "fresh" and "beautiful" design when it's the content that needs to be completely overhauled.
Leave fresh, beautiful and intuitive design to Smashing Magazine. Yahoo needs to make brave changes and Marissa isn't making them.
Re: Marissa Mayer Rolls Out a New Yahoo.com
#35I don't like infinite scroll, and I don't like automatic reloads.
I haven't been to yahoo in awhile; it looks mostly like I remember it, which i suppose is a branding success. But I don't feel compelled to go, they don't do anything unique. That said, if you want what they and others do, you have to go somewhere to get it, and they seem to be doing a credible job doing it, so it's as good as any other portal.
Re: Marissa Mayer Rolls Out a New Yahoo.com
#36It's disappointing that Yahoo = Mayer now in the media. I'm sure that plenty of talented people spent a lot of time on this, only to have it sound like Marissa Mayer coded the whole damn thing herself.
Re: Marissa Mayer Rolls Out a New Yahoo.com
#37Y U no responsive design?
There are plenty of people who dislike responsive designs for good reasons. It is not the fault of responsive designs itself but the fault of many mobile browsers like Mobile Safari and Chrome for iOS. Here is what I mean: Responsive websites usually don't let you zoom in by panning. Everything is fixed. If you want the text to be larger you are out of luck on the browsers mentioned above. On iOS you cannot make the…
Disabling user scaling (zooming) is a choice made by the website itself and not by the browser. So even though it is a bad usability-wise, it cannot be regarded as a problem with responsive web design.
Re: Marissa Mayer Rolls Out a New Yahoo.com
#38I must be missing something. I haven't been to yahoo.com in a long time, but this looks very similar to what I remember, just slightly updated for last year's style. http://i.imgur.com/Z0EH12W.jpg
You have to go to the us homepage try http://us.yahoo.com/
I'm seeing the exact same thing as his screenshot.
Re: Marissa Mayer Rolls Out a New Yahoo.com
#39It's disappointing that Yahoo = Mayer now in the media. I'm sure that plenty of talented people spent a lot of time on this, only to have it sound like Marissa Mayer coded the whole damn thing herself.
Oh boy, then you must feel real pity for the guys at Apple.
Re: Marissa Mayer Rolls Out a New Yahoo.com
#40"Overall it was important to me that the page be dynamic, that it feel very fresh, and that it be very intuitive, and that it really tries to embody beautiful design" Is that really supposed to mean anything? It sounds like buzzword soup. It should kind of go without saying that she wants the site to be fresh, intuitive, and beautiful. I don't think anyone wants a stale, frustrating and ugly website. That said, news…
She's not going to rattle off jargon from the technical requirements document. If she did, the Business Week audience would respond with, "What's that supposed to mean? It just a bunch of acronyms and industry jargon." This is a marketing and PR piece.
Aren't buzzwords like this just as alienating as tech jargon? I know everyone does it, but why does she have to speak in marketing/design jargon, and not plain English?