Can you pick out a brand just by their button design?

#1

Post by luiperd » Thu, Jan 31, 2013, 4:27 PM UTC

Can you pick out a brand just by their button design?
medium.com

Re: Can you pick out a brand just by their button design?

#2

Post by mikeryan » Thu, Jan 31, 2013, 4:54 PM UTC

I think his example may be counter to his point.

I didn't recognize one brand from their buttons (even Facebook which I kicked myself for not recognizing)

Re: Can you pick out a brand just by their button design?

#3

Post by dlss » Thu, Jan 31, 2013, 4:56 PM UTC

mikeryan wrote: post #2

I think his example may be counter to his point. I didn't recognize one brand from their buttons (even Facebook which I kicked myself for not recognizing)

Same here. At least for me, it looks like buttons don't matter. Huh.

Re: Can you pick out a brand just by their button design?

#4

Post by arnoldb0620 » Thu, Jan 31, 2013, 5:01 PM UTC

dlss wrote: post #3

mikeryan wrote: post #2

I think his example may be counter to his point. I didn't recognize one brand from their buttons (even Facebook which I kicked myself for not recognizing)

Same here. At least for me, it looks like buttons don't matter. Huh.

Also the same for me.

Re: Can you pick out a brand just by their button design?

#5

Post by notatoad » Thu, Jan 31, 2013, 5:06 PM UTC

mikeryan wrote: post #2

I think his example may be counter to his point. I didn't recognize one brand from their buttons (even Facebook which I kicked myself for not recognizing)

I recognized facebook because i recognized the facebook blue, not the button. And the amazon button is very distinctive. The rest, not so much.

Re: Can you pick out a brand just by their button design?

#6

Post by bbrizzi » Thu, Jan 31, 2013, 5:06 PM UTC

Or you can do like 90% of the web and use Bootstrap.

Re: Can you pick out a brand just by their button design?

#7

Post by joshuamerrill » Thu, Jan 31, 2013, 5:07 PM UTC

Engaging post, but I do not agree with the author's assertion that "Buttons can make or break your brand." As a designer, I've spent a lot of time crafting pixel-perfect buttons, but out of these examples, I could only pick out Amazon, Square, and Svbtle (which most people have never heard of).

I think my takeaway from this article was, design attractive buttons that look and work consistently, and then go do work that matters.

Re: Can you pick out a brand just by their button design?

#8

Post by deutronium » Thu, Jan 31, 2013, 5:09 PM UTC

mikeryan wrote: post #2

I think his example may be counter to his point. I didn't recognize one brand from their buttons (even Facebook which I kicked myself for not recognizing)

Same here, I couldn't recognise any.

Re: Can you pick out a brand just by their button design?

#9

Post by jstanley » Thu, Jan 31, 2013, 5:14 PM UTC

It's a shame the buttons are in JPEG form. I can barely see past the artifacts.

EDIT: Incidentally, I got 8. There were only 9 services that I have ever used, so I don't think that's too bad. Are there really that many people who have used all of those services?

Re: Can you pick out a brand just by their button design?

#10

Post by stephenhuey » Thu, Jan 31, 2013, 5:15 PM UTC

bbrizzi wrote: post #6

Or you can do like 90% of the web and use Bootstrap.

Maybe 90% of the web that gets posted to HN, but it's probably only 8% of what gets posted to HN, and some tiny fraction of a percent of the entire web. For those of us who remember the pain of wrestling with web app design a decade ago, Bootstrap is a boon and tools like it will hopefully raise the common denominator! :)