31–40 of 52 posts
[1] - http://www.slideshare.net/kleinerperkins/kpcb-internet-trend...
Earlier quoted context omitted.
I have a site that has around 4-5m visits per month, yet all attempts to monetize it have failed. I'd love to use Amazon's referral program or Google Ads, but I can't because the site's content is somewhere between reddit and 4chan - deemed too shady for anything else than porn ads. So, the site still remains a hobby project - exactly as when I launched it 6 years ago.
If it's a forum style thing then discussion systems with a high number of pageviews per unique visitor (vbulletin/reddit/etc) will generally have very poor advertising revenue. Maybe you need to look at a different model though ? Sort of like reddit gold, premium memberships, or some other services that may somehow add value to your site ? It's often surprising how many people are willing to pay $2-$10 per month for…
for me, the main issue with ads as a business model: they make the product crappy facebook, twitter, yelp, blogs/content - the more you monetize, the more annoyed your users are there's an inherent tension between the success of the product and the success of the business, which is problematic especially as you scale the only significant exception is google
This post has a very naive understanding of online advertising. Here's a breakdown: - If you're thinking of advertising in terms of just slapping on some Google Adsense then you need high amounts (millions of users per month) of traffic to make reasonable money. - If you're thinking of specific kinds of targeted advertising, this can be very powerful depending on your niche. If you can hire a sales team to push adver…
I have a site that has around 4-5m visits per month, yet all attempts to monetize it have failed. I'd love to use Amazon's referral program or Google Ads, but I can't because the site's content is somewhere between reddit and 4chan - deemed too shady for anything else than porn ads. So, the site still remains a hobby project - exactly as when I launched it 6 years ago.
Earlier quoted context omitted.
If it's a forum style thing then discussion systems with a high number of pageviews per unique visitor (vbulletin/reddit/etc) will generally have very poor advertising revenue. Maybe you need to look at a different model though ? Sort of like reddit gold, premium memberships, or some other services that may somehow add value to your site ? It's often surprising how many people are willing to pay $2-$10 per month for…
There's no email address on your profile :) The site is http://pr0gramm.com/ (NSFW) - mostly german visitors and yes, it's 4-5m visits, not pageviews. It's kinda impossible to define what a "pageview" is on that site anyway.
Leaving the merits of advertising itself aside for a bit, this post brings up a bigger topic that I think anyone running a startup needs to think about: When you're getting involved in a startup, it is incredibly important that you be honest with yourselves and your partners about what the goal really is (this is to the point made the other day about self-awareness) and what you're really building. A Feature: A piece…
Leaving the merits of advertising itself aside for a bit, this post brings up a bigger topic that I think anyone running a startup needs to think about: When you're getting involved in a startup, it is incredibly important that you be honest with yourselves and your partners about what the goal really is (this is to the point made the other day about self-awareness) and what you're really building. A Feature: A piece…
Leaving the merits of advertising itself aside for a bit, this post brings up a bigger topic that I think anyone running a startup needs to think about: When you're getting involved in a startup, it is incredibly important that you be honest with yourselves and your partners about what the goal really is (this is to the point made the other day about self-awareness) and what you're really building. A Feature: A piece…
> If the answer involves advertising, think again, chances are it’s a poor business model. Now you might say that [insert your favourite startup here] did it and succeeded, but let me warn you, those are the exception to the rule. Perhaps. But the startup that succeeds is the exception to the rule, REGARDLESS of their model for making money. And I have seen quite a few that worried first about getting customers and o…