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So you think you can tell Arial from Helvetica?

ironicsans.com

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Re: So you think you can tell Arial from Helvetica?

#12
post #7
post #4

I really don't consider myself a typography expert or designer, but I found that easy and got a perfect score. There are obvious tells in almost all of them -- mostly lowercase "s", "c", etc, in which Helvetica is has perfectly level edges and arial is angled. The only harder ones are some of the all caps examples like TOYOTA.

That is almost the exact experience I had. I got 17/20 and the ones I screwed up all had capital letters. I couldn't see any difference between Mattel and Toyota.

Mattel is the genuinely incredibly close, the 'Y' in Toyota is the obvious tell if you've spent a while looking at Helvetica though.

Re: So you think you can tell Arial from Helvetica?

#13
post #4

I really don't consider myself a typography expert or designer, but I found that easy and got a perfect score. There are obvious tells in almost all of them -- mostly lowercase "s", "c", etc, in which Helvetica is has perfectly level edges and arial is angled. The only harder ones are some of the all caps examples like TOYOTA.

In the ones where you don't have the flat edges to work from, I found Helvectica is the "bolder" one.

Re: So you think you can tell Arial from Helvetica?

#14
post #4

I really don't consider myself a typography expert or designer, but I found that easy and got a perfect score. There are obvious tells in almost all of them -- mostly lowercase "s", "c", etc, in which Helvetica is has perfectly level edges and arial is angled. The only harder ones are some of the all caps examples like TOYOTA.

actually a was bored after ten right answers or so. It was really easy. At first I only looked for what "looked better" because I generally like Helvetica but find Arial really ugly. After doing the first answers, I started to see the minor differences and now understand why I like Helvetica better.

Re: So you think you can tell Arial from Helvetica?

#17
post #7
post #4

I really don't consider myself a typography expert or designer, but I found that easy and got a perfect score. There are obvious tells in almost all of them -- mostly lowercase "s", "c", etc, in which Helvetica is has perfectly level edges and arial is angled. The only harder ones are some of the all caps examples like TOYOTA.

That is almost the exact experience I had. I got 17/20 and the ones I screwed up all had capital letters. I couldn't see any difference between Mattel and Toyota.

Fun test!

Mattel was also the one that tripped me up.

As the GP said, the caps on the S, C, T, etc were usually the giveaways.

The flourish at the bottom right (not sure the correct term) of the R in TARGET gave me at moment's pause. But each of the logos was customized to an extent.

Re: So you think you can tell Arial from Helvetica?

#19
Yes, the differences are easy to see, as everyone has said.

But the important part is that there's a difference in feel and theme that's not really measurable and identifiable in direct comparison.

The subtle difference is far more important than trying to identify the tiny details that don't really matter. And in that sense, this game (while fun and interesting) misses the point.

Re: So you think you can tell Arial from Helvetica?

#20
post #7
post #4

I really don't consider myself a typography expert or designer, but I found that easy and got a perfect score. There are obvious tells in almost all of them -- mostly lowercase "s", "c", etc, in which Helvetica is has perfectly level edges and arial is angled. The only harder ones are some of the all caps examples like TOYOTA.

That is almost the exact experience I had. I got 17/20 and the ones I screwed up all had capital letters. I couldn't see any difference between Mattel and Toyota.

The perfectly round "O" was the giveaway for me. Helvetica just feels more "literal" to me, if that makes any sense, with its perfectly horizontal endings on "C" and "S" and "t", so the round "O" seemed more likely. Mattel nearly tripped me up too, but I noticed that Helvetica was bolder throughout than the Arial equivalent, so it wasn't hard.
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