Polaroid wants to print your Instagrams
11–20 of 20 posts
Re: Polaroid wants to print your Instagrams
#12Do stores in the US not have instant photo-printing machines? In the UK the Boots pharmacy (and other shops) have machines with a range of inputs (which may include bluetooth?) which can print 6x4s instantly. It costs far less than $15 a print.
Re: Polaroid wants to print your Instagrams
#13the team i was on at myspace in 2009 did an integration w polaroid. it never really took off. hopefully instagram has better success.
Instagram isn't involved here, besides being a potential source of imagery.
This is all Polaroid.
Re: Polaroid wants to print your Instagrams
#14Re: Polaroid wants to print your Instagrams
#15There are already plenty of sites that do this exclusively online for the same/cheaper price point. It'll be interesting to see if a store-front will be a good investment considering the high overhead cost.
I imagine they hope people will go to these stores for the same reason they go to Apple's retail stores instead of just shopping for Apple products online: 1) Immediate gratification. Sure it takes less time to order prints (or Apple computers) online and then get them out of the mailbox, but if you want a print (or computer) fast without waiting for shipping you can just drive to your local store and 5-10 mins later…
It seems like modern consumer photography has deteriorated to the "filter = art" style and most of my friends (20-35 demographic) don't seem to spend time doing things like contrast & lighting adjustments. I still do, but only for photos which will make it out of my Lightroom or iPhoto library which accounts for maybe 5-15% of what I actually shoot and keep.
*Perhaps the audience is predominantly outside my own 20-35 demographic and I've made a bad assumption; it's early to tell.
Re: Polaroid wants to print your Instagrams
#16Re: Polaroid wants to print your Instagrams
#17i also doubt the business model. you need to sell boatloads of printouts every month to operate 2000 square feet retail shops in top locations. i just don't see how this can ever break even.
Re: Polaroid wants to print your Instagrams
#18Do stores in the US not have instant photo-printing machines? In the UK the Boots pharmacy (and other shops) have machines with a range of inputs (which may include bluetooth?) which can print 6x4s instantly. It costs far less than $15 a print.
Most Drug stores I've been to in the US do photo printing. At CVS I think it's around 20 cents for a 4x6.
Re: Polaroid wants to print your Instagrams
#19This is not actually Polaroid, but rather a already-existing photo printing company which is licensing the use of the Polaroid brand for their new expansion stores. The people involved with this have nothing to do with the "Polaroid" camera team of way back (see http://en.wikipedia.org/wiki/Polaroid_Corporation#Use_of_Pol... for more info)
Re: Polaroid wants to print your Instagrams
#20Thoughts on web vs. retail for physical photo products?