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Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

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Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#281

Post by freetime2 »

jahller wrote: post #88
freetime2 wrote: post #73

Earlier quoted context omitted.

Probably because fitness-conscious (i.e. attractive) people started wearing them. And they are expensive enough to show status. Crazy thick soles have become pretty normalized recently. But I remember when I first bought my Hokas I felt a bit like I was wearing orthopedic shoes like my grandma used to wear. Now I wouldn’t think twice about wearing them out.

it's really interesting how Nikes style of shoes became unfashionable in the past 5-6 years. is it their focus on basketball and fitness shoes?

I got into Nike shoes in the 2010s because they were really innovative. A sneaker head friend suggested I try a pair of LunarGlides, and they were the most comfortable shoes I ever wore at the time due to their Lunarlon soles. And their FlyKnit uppers that came at bit later revolutionized sneakers. I also really liked their Free Run line (although not actually for running), which had an innovative flexible sole.

I've never been one for fashion, but I thought their tech was awesome. But I can't really think of anything noteworthy since the mid 2010s or so. Their Vaporfly shoes may be a big deal to competitive distance runners, but not really to your average Joe.

So that's my take - they stopped innovating, and other brands caught up and surpassed them.

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#282

Post by blitzar »

dpark wrote: post #59
milchek wrote: post #46

Earlier quoted context omitted.

Is this a US thing? In Australia all sports/shoe retailers have been stocking Nike the whole time. If I understand correctly folks are saying in the US Nike gave up its retail shelf space in favour of their own stores and online?

Can’t speak for worldwide, but in the US Nike decided to aim for exclusivity and basically pulled their shoes from a ton of retailers. It went… not how they hoped.

> pulled their shoes from a ton of retailers. It went… not how they hoped.

but it went how most mere mortals would expect ...

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#283

Post by jeltz »

DC-3 wrote: post #250
sfmz wrote: post #224

Earlier quoted context omitted.

> Nike used to be very "male coded" e.g. "Be like Mike" There are very-few male-coded places left. I think any Mall is like 80% for women and 20% food court. Beside that, there are jewelry stores, nail salons, spas, hair salons. Drive around the 'burbs and the only male-coded place is probably hardware stores and Pizza Hut

For every shop that exists in the real world to sell shit to women you have to remember there's an offshore sports betting portal on the world wide web to relieve men of their disposable income.

Many, maybe even most, online casinos target women primarily.

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#284

Post by JumpCrisscross »

nemothekid wrote: post #11

Nike's destruction over the past 5 years was really surprised and until I read up about the whole "direct to consumer" fiasco it really helped me understand another trend I was a bit confused about. About 2-3 years, it felt like, out of nowhere everyone was wearing Hoka and On brand sneakers. In my entire life it felt like the Nike/Adidas duopoly was unbreakable, and then it felt suddenly that Hoka was everywhere. Wh…

> Nike's destruction over the past 5 years was really surprised

Wendover did a good overview of Nike's strategic implosion a few months ago [1].

[1] https://www.youtube.com/watch?v=WGhy62UZnbg

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#285

Post by hammock »

jarym wrote: post #262
nemothekid wrote: post #11

Nike's destruction over the past 5 years was really surprised and until I read up about the whole "direct to consumer" fiasco it really helped me understand another trend I was a bit confused about. About 2-3 years, it felt like, out of nowhere everyone was wearing Hoka and On brand sneakers. In my entire life it felt like the Nike/Adidas duopoly was unbreakable, and then it felt suddenly that Hoka was everywhere. Wh…

We keep reading different variations of the same story over and over - different companies and industries but make the same fatal mistakes. 1) Let the 'spreadsheet people' take over, every decision is now allegedly based on 'data' 2) Kill the innovation because they can’t put a $ value on it 3) Rake in a few years of fast profits and soak in glory 4) Company implodes, CEO rides into the sunset, board that should have…

> Let the 'spreadsheet people' take over, every decision is now allegedly based on 'data'

We’re about to see many more of the same thing except the “data” has been replaced with “ai output”

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#286

Post by jarym »

hammock wrote: post #285
jarym wrote: post #262

Earlier quoted context omitted.

We keep reading different variations of the same story over and over - different companies and industries but make the same fatal mistakes. 1) Let the 'spreadsheet people' take over, every decision is now allegedly based on 'data' 2) Kill the innovation because they can’t put a $ value on it 3) Rake in a few years of fast profits and soak in glory 4) Company implodes, CEO rides into the sunset, board that should have…

> Let the 'spreadsheet people' take over, every decision is now allegedly based on 'data' We’re about to see many more of the same thing except the “data” has been replaced with “ai output”

Depressingly, I believe you are right.

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#287

Post by bhandziuk »

mihaelm wrote: post #213
wvh wrote: post #188

Earlier quoted context omitted.

I'm a trail runner in Northern Europe. Hoka has been omnipresent there for the last few years, as has (traditionally) Salomon. Not sure I've seen much Hoka outside of trial running circles here yet. I'm thinking about sneakers used for actually doing sport though.

Same, I associate Hoka & Salomon with running, never would have thought someone would wear them as everyday sneakers.

Because Hokas are so squishy they seem to be liked by people who do a lot of standing like nurses.

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#288

Post by hammock »

sushibowl wrote: post #271
jarym wrote: post #262

Earlier quoted context omitted.

We keep reading different variations of the same story over and over - different companies and industries but make the same fatal mistakes. 1) Let the 'spreadsheet people' take over, every decision is now allegedly based on 'data' 2) Kill the innovation because they can’t put a $ value on it 3) Rake in a few years of fast profits and soak in glory 4) Company implodes, CEO rides into the sunset, board that should have…

This is called The McNamara fallacy (if it can't be measured, it's not important). This and Goodhart's law are the bane of pure data-driven decision making.

There are some important corollaries to McNamara that need to be articulated. Something like

“If you can’t measure it, we still know it’s important, we’re not idiots, McNamara was imprecisely defined in its common form”

Yet at the same time,

“If you can measure it, you can convince enough people it’s the only thing that’s important and then overfit to it”

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#289

Post by Grazester »

legitster wrote: post #76
nemothekid wrote: post #11

Nike's destruction over the past 5 years was really surprised and until I read up about the whole "direct to consumer" fiasco it really helped me understand another trend I was a bit confused about. About 2-3 years, it felt like, out of nowhere everyone was wearing Hoka and On brand sneakers. In my entire life it felt like the Nike/Adidas duopoly was unbreakable, and then it felt suddenly that Hoka was everywhere. Wh…

> In my entire life it felt like the Nike/Adidas duopoly was unbreakable, and then it felt suddenly that Hoka was everywhere. Man, I'm in such different circles than everyone. I've never heard of Hoka and I don't know any sneakerheads. Everyone I know is into Keens, Toms, or Sketchers.

I too was like, who?

Re: Nike exits the S&P 100 after 18 years and a $200B market-cap wipeout

#290

Post by duckmysick »

I wanted to check the primary source so I went to (what looks like) the official S&P website and their S&P 100 section at https://www.spglobal.com/spdji/en/indices/equity/sp-100/

I can't find any press release about it. And the Constituents section lists only 10 of them, so I can't check who is there. I even checked the PDFs with methodology but couldn't find the list there.

I even tried to limit the search on Google to spglobal.com domain and I can see this in the result preview: "Constituents. Top 10 Constituents by Index Weight. Full Constituents List. Constituent. Symbol. Sector*. Sector Breakdown." But when I click it, Full Constituents List is nowhere on the page.

What's going on? Am I missing something obvious?

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