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IKEA made a mod for Skyrim [video]

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Re: IKEA made a mod for Skyrim [video]

#111

Earlier quoted context omitted.

Trademarks are lost when they are not defended. That is entirely separate from fair use in copyright law.

Always been curious - what are some examples of trademarks being lost due to not being defended?

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Re: IKEA made a mod for Skyrim [video]

#112

IKEA bullied the developer of the indie game The Store is Closed into gutting the whole game. [0] It’s a shame how people can even acknowledge, let alone applaud IKEA’s “funny” gaming-related ad after their successful meddling with SCP folklore, not to speak of the chilling effect their actions may have had on indie gaming. [0]: https://www.escapistmagazine.com/the-store-is-closed-indie-s...

Yeah sorry man, that's clearly IKEA so it's obvious they had to act on it. Can't sell IKEA-branded games without their permission. Even on their Steam trailer, the first second is clearly IKEA. Just changing the name is not enough. https://store.steampowered.com/app/1593010/The_Store_is_Clos... Sometimes it's not that deep. Sometimes the cute little indie dev just made a mistake. The game is also not out yet, even th…

Is IKEA the only furniture store in the world? I do not see any IKEA branding in the trailer.

Re: IKEA made a mod for Skyrim [video]

#113

Earlier quoted context omitted.

At this point their products have so little material that it may be better for the environment to buy an IKEA one vs decent furniture (from the standpoint of caring for the environment)

They can make lightweight furniture while not rasing virgin forests to the ground.

[dead]

Re: IKEA made a mod for Skyrim [video]

#114

Earlier quoted context omitted.

This is an often repeated statement online (like “fiduciary duty”) that way over emphasizes the risk. Parody media poses absolutely no risk to their trademark, not even a tiny bit of incremental “damage.” Companies don’t need to be bulliest the vast majority of the time they act like one. We need to stop parroting this excuse for them.

A bit of a tangent to Weird Al, who often is said to not need the permission of the original artist because his songs are parodies, usually isn't commenting on the actual content of the original song but instead takes the lyrics and gives them a different theme. 'Smells like Nirvana' is one of the few songs he does that actually does directly parody the original. His videos are far more parody than the songs themselv…

My understanding is that a parody has to actually parody the original work. There's a distinction between "parodying" and "using the songwriting with different lyrics". You see a lot of people doing riffs on "What a Wonderful World" and getting shut down by the Louis Armstrong estate, e.g.

Re: IKEA made a mod for Skyrim [video]

#115

Earlier quoted context omitted.

Trademarks are lost when they are not defended. That is entirely separate from fair use in copyright law.

Always been curious - what are some examples of trademarks being lost due to not being defended?

There's lots and lots of them. Have you ridden an escalator® lately?

https://en.wikipedia.org/wiki/List_of_generic_and_genericize...

Re: IKEA made a mod for Skyrim [video]

#116
post #112

Earlier quoted context omitted.

Yeah sorry man, that's clearly IKEA so it's obvious they had to act on it. Can't sell IKEA-branded games without their permission. Even on their Steam trailer, the first second is clearly IKEA. Just changing the name is not enough. https://store.steampowered.com/app/1593010/The_Store_is_Clos... Sometimes it's not that deep. Sometimes the cute little indie dev just made a mistake. The game is also not out yet, even th…

Is IKEA the only furniture store in the world? I do not see any IKEA branding in the trailer.

Trade dress is protected in addition to the actual brand marks.

https://en.wikipedia.org/wiki/Trade_dress

Re: IKEA made a mod for Skyrim [video]

#117

IKEA bullied the developer of the indie game The Store is Closed into gutting the whole game. [0] It’s a shame how people can even acknowledge, let alone applaud IKEA’s “funny” gaming-related ad after their successful meddling with SCP folklore, not to speak of the chilling effect their actions may have had on indie gaming. [0]: https://www.escapistmagazine.com/the-store-is-closed-indie-s...

Yeah sorry man, that's clearly IKEA so it's obvious they had to act on it. Can't sell IKEA-branded games without their permission. Even on their Steam trailer, the first second is clearly IKEA. Just changing the name is not enough. https://store.steampowered.com/app/1593010/The_Store_is_Clos... Sometimes it's not that deep. Sometimes the cute little indie dev just made a mistake. The game is also not out yet, even th…

No reasonable person would have been confused into thinking it was an official IKEA game; IANAL, but it seems unlikely to me that IKEA would have ultimately prevailed in court, though a simple change to the color of the logo would probably have been helpful to the devs of the game.

Re: IKEA made a mod for Skyrim [video]

#118

IKEA bullied the developer of the indie game The Store is Closed into gutting the whole game. [0] It’s a shame how people can even acknowledge, let alone applaud IKEA’s “funny” gaming-related ad after their successful meddling with SCP folklore, not to speak of the chilling effect their actions may have had on indie gaming. [0]: https://www.escapistmagazine.com/the-store-is-closed-indie-s...

Yeah sorry man, that's clearly IKEA so it's obvious they had to act on it. Can't sell IKEA-branded games without their permission. Even on their Steam trailer, the first second is clearly IKEA. Just changing the name is not enough. https://store.steampowered.com/app/1593010/The_Store_is_Clos... Sometimes it's not that deep. Sometimes the cute little indie dev just made a mistake. The game is also not out yet, even th…

I dunno, I've read a novel that was set in a store that was very clearly meant to be IKEA (https://www.amazon.com/Horrorstor-Grady-Hendrix/dp/159474526...) but was also very clearly not officially IKEA. Where do you draw the line?

Re: IKEA made a mod for Skyrim [video]

#120
post #112

Earlier quoted context omitted.

Yeah sorry man, that's clearly IKEA so it's obvious they had to act on it. Can't sell IKEA-branded games without their permission. Even on their Steam trailer, the first second is clearly IKEA. Just changing the name is not enough. https://store.steampowered.com/app/1593010/The_Store_is_Clos... Sometimes it's not that deep. Sometimes the cute little indie dev just made a mistake. The game is also not out yet, even th…

Is IKEA the only furniture store in the world? I do not see any IKEA branding in the trailer.

IKEA is the only furniture store with a four-letter name in that same typeface in yellow on a blue building even though it is called 'STYR' here. It is the only furniture store using that uniform, also blue-yellow, for its personnel. The game maker clearly used IKEA as an inspiration but forgot that 'inspiration' is not the same as 'duplication'. They could have made the building red, used a serif typeface and a 7-character name, dressed their 'personnel' in red-green uniforms, etc. and IKEA would not have bothered them. Now, they did, and right they were.
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