Who does this benefit other than Google? How does a bot farm make money off this?
They host the ads. They have some app and integrate Google’s ads in it, then click the ads with the boy network in their app.
I spent $220 on Google app ads and 60% of the installs were robots
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Re: I spent $220 on Google app ads and 60% of the installs were robots
#332If you have their IP addresses in your dashboard, go to Google Ads > Admin > Account Settings > IP Exclusions. Then, add the entire network/data center range there (i.e. 123.4.5.*). In 99% of cases, these bot networks are not run from residential providers. You can confirm IPs at https://ipgeolocation.io/ After running Google Ads for a couple of years, our current exclusion list has over 4000 networks just in the US.
Shouldnt this be Google's job? They seem to profit from this scam. Fake clicks and traffik.
Re: I spent $220 on Google app ads and 60% of the installs were robots
#333I'm generally suspicious of the effectiveness of ads. It always amuses me when Ibbuy something, and then I start getting ads for the thing I already bought.
Smart people everywhere are convinced that neither propaganda nor advertisement works on them. Wrong on both counts
Re: I spent $220 on Google app ads and 60% of the installs were robots
#334The article summary says:how a bot farm gets paid" But that's not in the article and I don't get it: what's in it for these bot networks, how do they get paid?
I host a page, put google ads on it, hire you to generate bot clicks on said ads. Google pays me, I pay you. Some poor sucker somewhere pays google.
Re: I spent $220 on Google app ads and 60% of the installs were robots
#335Earlier quoted context omitted.
I keep hearing it too. The bit I don't yet understand is, wouldn't it be in Google's interest to not do this? They ban on both sides of the market for seemingly no reason. Wouldn't maximizing all legitimate participation be much better? Also seems a lot more possible to do now with AI to check all campaigns, landing pages, etc.
When you want to keep your house warm, you ordinarily should not burn the rafters. However, when the house is about to collapse anyway, it is cheaper to dismantle the roof and to burn the rafters than to buy firewood.
This; search is dead google is a walking corpse.
Re: I spent $220 on Google app ads and 60% of the installs were robots
#336I've been in go to market for the better part of 20 years now (anyone remember the DigitalOcean youtube ads of the 2012-2014 era?), paid online advertising has basically gone to shit, it started about 6 years ago, but over the past 3-4 years outside of linkedin it's effectively pointless, over 55% of Americans run ad blockers now and around 40% globally - on top of that, what you do get it mostly just... bots. In Jan…
So beyond LinkedIn, what sort of channels are you using now? Is it basically all about paying influencers?
This question is asked often, and the answer is always that it depends on who your audience is. Channels that work for one person might fail for you, and vice versa. Every product solves a different problem, which means different people who seek out information from different places.
Step 1 is to understand who those people are for your product, and figure out which information sources they trust. As implied above, almost nobody trusts online ads.
Re: I spent $220 on Google app ads and 60% of the installs were robots
#337Re: I spent $220 on Google app ads and 60% of the installs were robots
#338I'll never get over game dev people arguing that I should spend half my budget on marketing, which they mean ads.
The internet has so much fraud, bad actors and toxicity, yet it makes so much money.
Re: I spent $220 on Google app ads and 60% of the installs were robots
#339Earlier quoted context omitted.
Wait, so I can have free movies and subvert the adtech business model at the same time? What's the catch?
Exactly my thought. For, say, $50/month I can get a second ISP to my house, host the proxy (and only that) on that link, and enjoy free movies. It is cheaper than having 2-3 streaming service subscriptions.
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Re: I spent $220 on Google app ads and 60% of the installs were robots
#340[flagged]