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Amazon pilots ad services in ChatGPT

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Re: Amazon pilots ad services in ChatGPT

#52
post #30

Nobody wants this. Seriously what problem are we solving for here apart from Amazon trying to justify burning a giant pile of cash for OpenAI?

What problem is Rufus solving? Assistant that cannot do shit.

It’s allowing Andy Jassy to have something to tell investors to fend off criticism that Amazon’s internal AI efforts fell way behind the market on his watch. That’s the primary “problem” it solves for Amazon.

Other than that? Yes it’s total dog$hit.

Re: Amazon pilots ad services in ChatGPT

#54
post #31
post #16

This is not meant to be tongue in cheek comment but has anybody figured out how the companies manage the "everyone is going to be replaced in a year" rhetoric while also working hard on ads that are clearly designed for humans to consume?

Messages are tailored for the audience. The "AI will replace all jobs" narrative is used to sell AI to business leaders.

And who will these businesses have for customers when nobody else has a job?

Re: Amazon pilots ad services in ChatGPT

#55
post #37
post #30

Nobody wants this. Seriously what problem are we solving for here apart from Amazon trying to justify burning a giant pile of cash for OpenAI?

> Nobody wants this. Sure, but a billion people presumably do want to keep using ChatGPT for free.

That plan only works if they manage to drive Google et al out of business, and there’s zero evidence of that happening at this point. There’s no more ad $ coming to the table, just a battle for the same $.

If anything, things like Google putting really good AI right in search is making OpenAI’s efforts increasingly a hopelessly uphill battle.

Re: Amazon pilots ad services in ChatGPT

#56
post #16

This is not meant to be tongue in cheek comment but has anybody figured out how the companies manage the "everyone is going to be replaced in a year" rhetoric while also working hard on ads that are clearly designed for humans to consume?

I believe "classical" advertisements, as in those intended to convince the average person to purchase a tangible product, are on their way out.

I'm sure I'm not the only one who's noticed an increasing percentage of ads that fall outside of that category - either aimed at business owners and wannabe entrepreneurs, trying to sell some sort of get rich quick scheme, or just straight up scams.

Re: Amazon pilots ad services in ChatGPT

#57
post #42

Earlier quoted context omitted.

Is your app AI-adjacent?

No it's fitness app, it's called macrocodex and we've something like 17,000+ users and it's a free app, no subscription or ads. I think chatgpt recommends it because it produces guaranteed results within 2-4 weeks and I think this primary reason why users perhaps boost the app via chatgpt!? I've not done any marketing other than mentioning it a few times on hackernews. Edit: it seems many people here do not understan…

It's probably mentioned favorably on fitness forums or sites that were crawled and included in ChatGPT training.

Re: Amazon pilots ad services in ChatGPT

#59
post #16

This is not meant to be tongue in cheek comment but has anybody figured out how the companies manage the "everyone is going to be replaced in a year" rhetoric while also working hard on ads that are clearly designed for humans to consume?

Your mistake is parsing rhetoric as anything other than made up.

Re: Amazon pilots ad services in ChatGPT

#60
post #42

Earlier quoted context omitted.

Is your app AI-adjacent?

No it's fitness app, it's called macrocodex and we've something like 17,000+ users and it's a free app, no subscription or ads. I think chatgpt recommends it because it produces guaranteed results within 2-4 weeks and I think this primary reason why users perhaps boost the app via chatgpt!? I've not done any marketing other than mentioning it a few times on hackernews. Edit: it seems many people here do not understan…

We run several campaigns for brands on ChatGPT, brand terms consistently perform pretty low. It seems a lot of the prompts are about topics, generics, long tail things... Definitely making a jump, but I would guess people are searching for long tail prompts about working out, what apps could help them track, and you are showing up rather from the app store listing or other mentions on web. Really a black box to some degree, there are some AEO/GEO tools you could use (we have one I could run for you if interested) to try and see where you come up, where competitors come up, etc. That would only show presence, no one has any sort of real prompt volume counts at this point in time (outside Anthropic/openai/google obviously)
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