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ChatGPT ad targeting is garbage

successfulsoftware.net

21–30 of 85 posts

Re: ChatGPT ad targeting is garbage

#22

Everything with ads is garbage. All the time. It poses no benefit to humanity even a little bit.

Except for socialising the entire internet age, giving poor people in 3rd world slums the same access to the same platforms as the richest 0.001%. No one likes to acknowledge this, but there is an alternate timeline where only the rich kid in school has a Google account, reddit account, meta account, and almost all content is still produced by massive media conglomerates. Ads suck and everyone hates them, but don't l…

> No one likes to acknowledge this, but there is an alternate timeline where only the rich kid in school has a Google account, reddit account, meta account.

It is not at all obvious that this would be a worse timeline to live in.

Re: ChatGPT ad targeting is garbage

#23
post #15
post #2

Ads are part of the enshitification of ChatGPT. In the short-term it might offer them some kind of lifeline and I'm sure in their next investor call they'll highlight their revenue from Ads. But if their competitors (including open-weight models) can offer similar quality and ease of use, Ads is just another reason _not_ to use them.

Ads are responsible for the enshitification of everything. Literally everything. - Why is online news just partisan rage-baiting? Ads - Why is real journalism dying? Ads - Why are your web search results less helpful? Ads - Why are recipes 2,000 words long? Ads - Why is social media engineered for scroll-maxxing? - Why is your car/TV/refrigerator spamming you? - Why are pharmaceuticals so expensive? - Why is your pop…

I occasionally enjoy well executed ads, like something that’s creative enough to make me curious, but nowadays, I’m seeing a lot of ads on YouTube that’s obviously low-effort AI slop, they are boring, fake, and depressing.

Re: ChatGPT ad targeting is garbage

#26
Yes, ChatGPT ads are a heaping pile of garbage. I feel sorry for anyone that’s wasted perfectly good marketing spend on such nonsense.

Outside a captive platform like Amazon, most ads are garbage and a total waste of money.

If I’m on Amazon trying to buy X and my search for X “promotes” an option to the top of the list yeah that probably influences me buying that.

But the broader online ad ecosystem is a total waste of money. Yes, I once searched a question about golf balls… no I don’t want to see “targeted ads” about golf balls following me all over the internet for the next three weeks.

Re: ChatGPT ad targeting is garbage

#27

I have no idea why anyone would click on any ad anywhere other than by accident, not knowing if the link might take them to some malware site these days.

I would never click on the weird ads that the supposedly "brightest minds of our generation" have delivered to me via some nonsensical middleman auction system.

But I go to some blogs (philosophy, jazz, and men's clothing) that have ads that are literally just image links. The ads are actually relevant to the content, and because I go to the blog of my own volition, that means that more often than not the ads are at least somewhat relevant and usually worth a look, like the curated ones you see in a magazine. Most other ads online are so irrelevant it's almost comical, and I have no idea why people pay to use those services. All these tech giants who make enormous sums of money from advertising are emperors with no clothes - a hard look at the quality of their product reveals it's unanimously considered garbage by the public. Their promise of delivering hyper targeted advertisement was obviously a lie predicated on market capture and becoming the only middlemen in town.

Re: ChatGPT ad targeting is garbage

#28
post #26

Yes, ChatGPT ads are a heaping pile of garbage. I feel sorry for anyone that’s wasted perfectly good marketing spend on such nonsense. Outside a captive platform like Amazon, most ads are garbage and a total waste of money. If I’m on Amazon trying to buy X and my search for X “promotes” an option to the top of the list yeah that probably influences me buying that. But the broader online ad ecosystem is a total waste…

Amazon is garbage too. It keeps showing the same product that I already bought.

Re: ChatGPT ad targeting is garbage

#29

> ChatGPT recommends bidding somewhere around by £2 per click, but I bid between £0.15 and £0.07 and was still able to get traffic Did they try bidding more? It's possible they are just only getting the dregs. (In which case the ads would be expensive instead of garbage )

>Did they try bidding more?

OP here. No. The cheapest version of my PerfectTablePlan software is £19.95 + VAT, one time fee. So I would be insane to bid £2 per click.

>It's possible they are just only getting the dregs.

Bidding higher generally means more clicks, but the quality could be worse due to winning bids when your content is less relevant.

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