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Apple caught off guard by AI demand for Mac Mini and Mac Studio

macrumors.com

401–410 of 636 posts

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#401

I'm convinced that this is just guerilla marketing from Apple. When this started spreading a day or two ago, it was all from no-name spam media sites that are paid to publish articles. They all claimed "a source" is where they got the intel, without specifying the source. It was spreading like wildfire on socials. The same thing happened with Mac Mini's and OpenClaw. Nobody cared about or was using Mac Mini's for Ope…

I am using Mac studios for local inference, but not for openclaw. It was simply the best bang for the buck at the time, and the software side of things has gotten even better since then. I haven’t run the pricing comparison but I have a feeling with the direction they’re heading that it’s better to hold off for m6 as it may assuage various bottlenecks if you are latency sensitive.

Reportedly, the M6 will not get pro, max or ultra editions. Instead Apple will go straight to M7 for these.

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#402

There is a lot of "AI demand" that isn't just running inference on an LLM whose weights you downloaded. I'm training a model using reinforcement learning with self-play. I can and do use vast.ai when scaling but for experiments it's far faster, and cheaper, to run it locally until the bugs are all figured out. Just provisioning a new instance and copying the relevant checkpoints and things can take 25 minutes. It's z…

What are you training on using self play? Like alpha go? Curious what your setup is like .

Yes, basically like alphago. I’m teaching it to play magic: the gathering.

I had to start with some heuristic-based bots that played the decks very simply just to get to the point where the was some signal to learn from. I did behavioral cloning on the bots as a foundation, then self-play.

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#403

I'm convinced that this is just guerilla marketing from Apple. When this started spreading a day or two ago, it was all from no-name spam media sites that are paid to publish articles. They all claimed "a source" is where they got the intel, without specifying the source. It was spreading like wildfire on socials. The same thing happened with Mac Mini's and OpenClaw. Nobody cared about or was using Mac Mini's for Ope…

People really have a twisted idea about how corporate America works. Apple does not have a psyops division cooking up ever more elaborate ways to seed demand for low-end, low-margin Macs via bot armies. They honestly don’t need to, because they’re making an avalanche of cash from the iPhone. People really were talking about and buying Minis due to OpenClaw, because they wanted something that was on all the time and h…

Companies that ignore everything besides their legacy cash cow tend to go downhill. I'm sure there are at least a few people at Apple who's main concern is marketing the Mac mini, and those people are highly definitely trying to cook up new marketing strategies all the time

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#404

I'm convinced that this is just guerilla marketing from Apple. When this started spreading a day or two ago, it was all from no-name spam media sites that are paid to publish articles. They all claimed "a source" is where they got the intel, without specifying the source. It was spreading like wildfire on socials. The same thing happened with Mac Mini's and OpenClaw. Nobody cared about or was using Mac Mini's for Ope…

People really have a twisted idea about how corporate America works. Apple does not have a psyops division cooking up ever more elaborate ways to seed demand for low-end, low-margin Macs via bot armies. They honestly don’t need to, because they’re making an avalanche of cash from the iPhone. People really were talking about and buying Minis due to OpenClaw, because they wanted something that was on all the time and h…

> Apple does not have a psyops division cooking up ever more elaborate ways to seed demand

Most companies have that division. It's called marketing.

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#405

I'm convinced that this is just guerilla marketing from Apple. When this started spreading a day or two ago, it was all from no-name spam media sites that are paid to publish articles. They all claimed "a source" is where they got the intel, without specifying the source. It was spreading like wildfire on socials. The same thing happened with Mac Mini's and OpenClaw. Nobody cared about or was using Mac Mini's for Ope…

The openclaw crowd were just former cryptobros onto their next grift: performative posts about AI that would generate enough views/engagement/ad revenue to pay for the hardware… assuming they were even telling the truth about having it at all.

None shipped anything of value. Same with anyone claiming to be running dozens or hundreds of agents 24/4.

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#406

Earlier quoted context omitted.

I am using Mac studios for local inference, but not for openclaw. It was simply the best bang for the buck at the time, and the software side of things has gotten even better since then. I haven’t run the pricing comparison but I have a feeling with the direction they’re heading that it’s better to hold off for m6 as it may assuage various bottlenecks if you are latency sensitive.

Reportedly, the M6 will not get pro, max or ultra editions. Instead Apple will go straight to M7 for these.

Some reporting seems to reject that btw: https://wccftech.com/apple-m6-pro-m6-max-soic-mh-wmcm-packag...

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#407

I'm convinced that this is just guerilla marketing from Apple. When this started spreading a day or two ago, it was all from no-name spam media sites that are paid to publish articles. They all claimed "a source" is where they got the intel, without specifying the source. It was spreading like wildfire on socials. The same thing happened with Mac Mini's and OpenClaw. Nobody cared about or was using Mac Mini's for Ope…

Alex Finn was using and touting Mac Minis hehe

He started that whole trend!

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#408
post #26

Apple has a huge opportunity here to lead the market for machines to run local models if they step into it. Their stuff is already better than what nVidia is offering with stuff like the DGX Spark. It's a niche market but it's a market that overlaps heavily with professionals in the AI space and lead developers, so it's a market that gets them customers in those roles. If I were running Apple I'd call the RAM price b…

> Their stuff is already better than what nVidia is offering with stuff like the DGX Spark.

How so? In tokens per second when running major open-weights models, or something else?

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#409

I'm convinced that this is just guerilla marketing from Apple. When this started spreading a day or two ago, it was all from no-name spam media sites that are paid to publish articles. They all claimed "a source" is where they got the intel, without specifying the source. It was spreading like wildfire on socials. The same thing happened with Mac Mini's and OpenClaw. Nobody cared about or was using Mac Mini's for Ope…

This is straight up a conspiracy theory.

Re: Apple caught off guard by AI demand for Mac Mini and Mac Studio

#410

I'm convinced that this is just guerilla marketing from Apple. When this started spreading a day or two ago, it was all from no-name spam media sites that are paid to publish articles. They all claimed "a source" is where they got the intel, without specifying the source. It was spreading like wildfire on socials. The same thing happened with Mac Mini's and OpenClaw. Nobody cared about or was using Mac Mini's for Ope…

The openclaw crowd were just former cryptobros onto their next grift: performative posts about AI that would generate enough views/engagement/ad revenue to pay for the hardware… assuming they were even telling the truth about having it at all. None shipped anything of value. Same with anyone claiming to be running dozens or hundreds of agents 24/4.

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