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Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

theguardian.com

61–70 of 204 posts

Re: Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

#61

In the opening sentence: > according to a lawyer who is prosecuting the world’s largest social media company. The headline makes it sound like something internal at Meta got revealed. The catchy four-H phrase is the clever hook the lawyer came up with to try to hold the jury’s mind through the case. If you’re unfamiliar with how these trials work, the lawyers are trying to create a compelling narrative to support the…

If the gloves don't fit, you must acquit.

Re: Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

#62
post #38
post #8

I hate when people say things like “Google did this” or “Meta did that.” There are actual named humans making these decisions. I want them found and held accountable. As of late these people have more power than ever. A single contributor at a company like Meta can make a change that impacts 0.025% of users (potentially hundreds of thousands of people) with zero notice or oversight, for their own individual gain. Not…

As someone else noted "Hook, hold, harvest and hide" is the framing from the plaintiffs. There likely wasn't some twirly mustached executive giving a presentation with those words on the slide deck. Instead the "decisions" made are far more banal. Shareholders wants growing revenues and users, executives tell their subordinates to implement those objectives, and it eventually hits the ICs where they're tweaking the c…

It is exactly like that, and future generations will see it like that.

Re: Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

#64

In the opening sentence: > according to a lawyer who is prosecuting the world’s largest social media company. The headline makes it sound like something internal at Meta got revealed. The catchy four-H phrase is the clever hook the lawyer came up with to try to hold the jury’s mind through the case. If you’re unfamiliar with how these trials work, the lawyers are trying to create a compelling narrative to support the…

Its the same way "embrace, extend, and extinguish" was coined. "Embrace and extend", without extinguish/exterminate, was used in Microsoft corp docs that were handed to the DOJ during the famous antitrust case, but it was the DOJ that turned it into EEE after realizing what "embrace and extend" actually meant in the broader context of Microsoft's machinations.

The DOJ's clever hook won them the case.

Re: Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

#65
post #37
post #14

In my opinion at least, any attempt to intentionally engineer addiction is morally wrong and should be at the very least civilly if not criminally actionable (if it can be proven). It's mind control. That phrase is often associated with woo woo conspiracy theory, but I don't think that's hyperbolic. If you are engineering addiction, what you're doing is attempting to run a black hat security attack against the human…

By your definition, almost any ad is mind control and should be forbidden. At least any effective ad. And I don't disagree at that conclusion. There's a difference between telling people you have a product and making people want to have your product

> almost any ad [...] should be forbidden

I wholeheartedly agree with this. There should be one central catalog of products and services and all commercial information should be available to "pull" and never get "pushed". To be able to sell any product or service you should be legally required to register it in the catalog with detailed description (including manuals, also technical manuals) and up to date price.

Re: Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

#67

In the opening sentence: > according to a lawyer who is prosecuting the world’s largest social media company. The headline makes it sound like something internal at Meta got revealed. The catchy four-H phrase is the clever hook the lawyer came up with to try to hold the jury’s mind through the case. If you’re unfamiliar with how these trials work, the lawyers are trying to create a compelling narrative to support the…

I can see how the title is misleading, but I would have been shocked if it was internal Meta jargon. Execs at all the big tech companies nowadays have a culture of avoiding slogans that could be deemed overly aggressive. Even “Move fast and break things” was technocratted into “Move fast with stable infrastructure” after Meta went public.

Re: Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

#68
post #42
post #9

I think what's missing here is elderly. Arguably, that's even more harmful.

How would hurting elderly be more harmful than hurting children? I know that we are about to live in gerontocracy, but it’s still a wild statement to make.

Look around. The raging dumpster fire consuming everything was started by armies of stupid old people manipulated on platforms like Facebook.

The kids will be ok. The revolution won’t be started by boomer dads.

Re: Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

#69
post #53

Earlier quoted context omitted.

> If this ends in another fine to put into a ledger book I'll scream. Get your pillow ready, because this is the only thing that'll happen if the verdict goes against them. Of course, the verdict could go the other way so no fine is levied at all. Maybe get a second pillow just in case

Buy a copy of Careless People to read between the tears.

Fascinating story. The author was hopelessly ignorant and guilty of facilitating, but the execs were so devoid of anything approaching ethics or morality. Explains a lot if true.

Re: Hook, hold, harvest and hide: Meta's alleged strategy laid out in first week

#70
INT META BOARDROOM - DAY

Expensive Image Consultant: "It's vital we present a friendly, innocuous brand throughout what promises to be a long--"

Zuck: "We still got that scary fucker who looks like he just defends mobsters on retainer?"

Lackey: "We do, boss."

Zuck: "Think we're done here."

exeunt by taking off glasses

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