With my previous hearing aid I noticed that visiting a wide variety of web sites would cause a change in the amplification of environmental noise. I always assumed it was doing something with Bluetooth, and probably not for a good reason. This is with an iPhone 13 and one Kirkland/phonak hearing aid. I haven’t noticed this recently, but I also now have two newer Phonak hearing aids and a few iOS updates have happened…
I wear Phonak CI processors. It's not just you. I've also experienced the volume drop on a few sites and apps. The Amazon iOS app does this. Each time I leave the app, ambient audio returns to normal.
At least in the US, I could see that being something that the ADA prohibits.