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Adafruit CEO Limor Fried named Entrepreneur magazine Entrepreneur of 2012

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Re: Adafruit CEO Limor Fried named Entrepreneur magazine Entrepreneur of 2012

#5
Am I the only one who finds the 'maker movement' slightly embarrassing. There are plenty of us before Limor who did the same stuff without the fanfare and movement crap.

This isn't a flame - I'm just surprised that the application of spin managed to produce such a ton of noise.

Re: Adafruit CEO Limor Fried named Entrepreneur magazine Entrepreneur of 2012

#6
post #5

Am I the only one who finds the 'maker movement' slightly embarrassing. There are plenty of us before Limor who did the same stuff without the fanfare and movement crap. This isn't a flame - I'm just surprised that the application of spin managed to produce such a ton of noise.

What do you mean by "same stuff"?

Were you selling kits and tools to people who might not have previously thought of themselves as makers, making it super easy to jump in and get started? This is what I think she's got the attention for.

Re: Adafruit CEO Limor Fried named Entrepreneur magazine Entrepreneur of 2012

#8
post #5

Am I the only one who finds the 'maker movement' slightly embarrassing. There are plenty of us before Limor who did the same stuff without the fanfare and movement crap. This isn't a flame - I'm just surprised that the application of spin managed to produce such a ton of noise.

What do you mean by "same stuff"? Were you selling kits and tools to people who might not have previously thought of themselves as makers, making it super easy to jump in and get started? This is what I think she's got the attention for.

Yeah I actually designed two kits for maplin in the 90s before they started shipping velleman shit and containers full of Chinese plastic crap.

Everyone sold the tools, kits and parts already. All that had been achieved is the application of hype and turning a bunch of prepackaged modules into a way of excusing the user from having to know what the hell they are doing.

It's turned engineering into painting by numbers powered by social hype.

Re: Adafruit CEO Limor Fried named Entrepreneur magazine Entrepreneur of 2012

#9
post #3

I first met Ada at the Boston 2600 meetup in Harvard Sq in 1992. I think she was 14. Deth Veggie from Cult of the Dead Cow introduced her to me. He said he could tell she was going to amount to something big. Heh. Congrats Ada!

I met her around the same time when we were both hanging around MIT in the summer; I think I was 15 or 16. It was clear then too.

Re: Adafruit CEO Limor Fried named Entrepreneur magazine Entrepreneur of 2012

#10
post #5

Am I the only one who finds the 'maker movement' slightly embarrassing. There are plenty of us before Limor who did the same stuff without the fanfare and movement crap. This isn't a flame - I'm just surprised that the application of spin managed to produce such a ton of noise.

Just because others have come before doesn't negate the fact that someone else may have reached a broader audience through the use of marketing and branding.
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